| [January 09, 2009] |
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Prodea Systems Partners with CinemaNow; Brings CinemaNow's Significant Video Distribution Capability to Prodea Systems' Innovative Digital Life Command Center Platform
PLANO, Texas & NOVATO, Calif. --(Business Wire)--
Prodea Systems has announced a partnership with CinemaNow, to bring premium digital entertainment to Prodea's ground-breaking Digital Life Command Center platform. Core to the platform's strength and differentiation, is the ability to offer true QoS service guarantees, deliver services to the 3-screen ecosystem (TV, PC and mobile platform) and provide management infrastructure that offers true transparency into the digital home environment.
"We are extremely pleased to be collaborating with Prodea Systems to expand the CinemaNow ecosystem through this innovative platform," said David Cook, executive vice president and general manager of Sonic's Premium Content Group. "Prodea's platform truly re-purposes the CinemaNow experience in a way that opens up tremendous cross-merchandising and advertising business opportunities, which simply do not exist in traditional video on demand scenarios."
Prodea Systems' platform was designed with the understanding that consumers desire a carrier-grade experience as it relates to a variety of services delivered to their home. That includes web-based content such as CinemaNow that leverage broadband access into the home. Historically, such services have been inadequately managed from a Quality of Service (QoS) perspective. The Prodea Systems platform changes this by offering a mechanism for partners such as CinemaNow to plug into a managed service vehicle. This managed service capability will not only bring new and important applications to the home and to a variety of devices and domains, but also ensure seamless integration and a consistent user interface.
"We believe the diversity and strength of the content library that CinemaNow provides the market is a perfect complement to our service delivery platform," said Andy Melder, vice president of marketing for Prodea Systems. "We believe that as well as looking for infrastructure-centric services, such as security, home automation, energy management and electronic health monitoring, the consumer will seek entertainment as the principal reason for being in front of the TV in the living room. It was clear that CinemaNow provides a complementary and distinctive service that offers the consumer a VoD alternative to traditional linear video programming."
Both Prodea Systems and CinemaNow will be present at the Consumer Electronics Show (CES) in Las Vegas Jan 8-11, 2009. Prodea Systems will be in suite 2310 in the Central Tower at the Las Vegas Hilton, showcasing CinemaNow running on their Digital Life Command Center. CinemaNow will also be in suite Cope A & B at the Renaissance Hotel, demonstrating their complete range of digital entertainment software and services.
About CinemaNow
CinemaNow, part of Sonic Solutions (NASDAQ:SNIC), delivers high-quality Hollywood movies, TV shows and music videos to users across multiple platforms. CinemaNow is partnered with some of the biggest brands in consumer electronics and digital entertainment including ARCHOS, Dell, EchoStar Communications, Hewlett-Packard, Macrovision, Microsoft, Pioneer, Samsung, Technicolor and TiVo to deliver thousands of video titles directly to consumers. CinemaNow works with more than 250 licensors including 20th Century Fox, Disney, EMI, HDNet, IFC, Lionsgate, MGM, Miramax, NBC Universal, Paramount Pictures, Sony, Sundance Channel, Vivendi Entertainment and Warner Bros. For more information: www.CinemaNow.com.
Headquartered in Marin County, California, Sonic Solutions (www.sonic.com) enables the creation, management, and enjoyment of premium and personal digital media content through its Hollywood to Home™ products, services, and technologies.
About Prodea Systems
Prodea Systems, based in Plano Texas, is an emerging private company formed by the Ansari family to address the challenges of today's increasingly complex digital home and connected small business environment. Having a strong legacy steeped in developing solutions for the service provider community, Prodea Systems has finally solved the complex task of delivering a variety of carrier-class, Internet-based applications and services to consumers in a manner consistent with their expectation of quality. The Prodea platform provides, for the first time, the foundation of a presence network in the home, all created by a Community Engine™ which connects and enables sharing of content, experiences and applications among peer subscribers, with an ease and simplicity that does not exist today.
The Prodea Digital Life Command Center™ is the first end-to-end services delivery platform of its kind - one that fulfills the service providers' goals to increase subscriber ARPU while reducing churn. Prodea's platform will uniquely, enable carrier-grade services to be delivered directly to a variety of fixed appliances in the home or automobile, as well as mobile lifestyle devices including smart phones, portable media players (PMPs) or laptops. Additional information can be found at www.prodeasystems.com.
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