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Online sales up 30 percent in 2008 in Brazil: consulting company
[January 09, 2009]

Online sales up 30 percent in 2008 in Brazil: consulting company

RIO DE JANEIRO, Jan 09, 2009 (Xinhua via COMTEX) --
Brazil's e-commerce sector
registered revenues of 8.2 billion reais (3.61 billion U.S.
dollars) in 2008, up 30 percent from that in 2007, according to a
study released Friday by the country's consulting company E-bit.
Before the current global crisis, E-bit had projected an
increase of 35 percent in the country's e-commerce sector for
2008.
In December, online sales totaled 1.25 billion reais (550
million dollars), up 15 percent from the same period of 2007.
E-bit Director Pedro Guasti attributed the surge to the fast
development in internet access in Brazil with over 40 million
internet users and the boosted consumer confidence in online

purchase.
"The web offers several kinds of information to the users, who
end up feeling safer," he said.
Another reason for the increase is that more and more large
department stores have provided online service, he said.
Noting the great potential in the country's e-commerce
development, he foresaw a growth of 20 to 25 percent in the sector
for 2009 with revenues reaching 10 billion reais (4.4 billion
dollars).

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