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Oink Expands Partnership Network
[July 22, 2014]

Oink Expands Partnership Network


LOS ANGELES --(Business Wire)--

Virtual Piggy, Inc. (OTCQB:VPIG), provider of Oink, the award-winning payment technology for families and teens, today announced that it has partnered with leading commerce solutions provider, Amplifi Commerce.

Amplifi Commerce is a leading provider of Oracle ATG (News - Alert) Commerce and eBay's Magento eCommerce services with industry leading offerings focused on business strategy, interactive design, performance marketing and technology services. This partnership will allow Amplifi to easily recommend and integrate Oink to their teen-centric retailers to increase conversion and engagement rates.

Oink is the only payment technology designed to allow retailers and game publishers to reach under 21 consumers in a safe, legal and effective manner compliant with the FTC (News - Alert) and other international regulations. The innovative technology serves as a digital family wallet that is available online or via mobile and allows safe, secure transactions - all within parental controls.

"With this partnership we will be able to seamlessly integrate Oink as a payment method and incorporate it into the strategy for our retailers," said Corey Mellick, President and CEO at Amplifi Commerce. "Oink is definitely an innovative solution for the unbanked generation and effective at lowering abandon cart rates."

"Amplifi Commerce is a great channel partner for Oink as a leading provider of multi-channel commerce services that they currently offer to a multitude of household name brands," said Dr. Jo Webber, CEO & Founder of Oink."We're thrilled to open this referral partnership and begin working with them to rapidly onboard new merchants."



For information about Oink visit www.oink.com

About Virtual Piggy, Inc.


Virtual Piggy is the provider of Oink, the first e-commerce solution that enables kids and teens to manage and spend money within parental controls. It enables parents to teach financial management through the use of a secure family wallet. The technology company delivers online security platforms designed for the Under 21 age group in the global online market, and also enables online businesses the ability to function in a manner consistent with the Children's Online Privacy Protection Act ("COPPA") and similar international children's privacy laws. The company is based in Hermosa Beach, CA (News - Alert) and on the Web at: www.virtualpiggy.com.

About Amplifi Commerce

Amplifi Commerce is a leading provider of Oracle (News - Alert) ATG Commerce and Magento eCommerce business strategy consulting, development and managed solution services, enabling brands to navigate and thrive in today's digital economy. The company's eCommerce and eBusiness consultancy provides business strategy, digital performance marketing, technology implementations and managed services solutions that make a measurable difference for category-leading retail brands across the globe; including charming charlie, Claire's stores, Fox Head Racing, lululemon athletica, Laura Mercier, and Sur la Table. Amplifi Commerce is headquartered in Dallas, Texas and for more information, please visit www.amplificommerce.com.

Safe Harbor Statement

All statements herein other than statements of historical facts are forward-looking statements within the meaning of the "safe harbor" provisions of the Private Securities Litigation Reform Act of 1995. These statements are based upon our current expectations and speak only as of the date hereof. Such statements are not guarantees of future performance and are subject to known and unknown risks and uncertainties that could cause our actual results to differ materially from those expressed or implied in such forward-looking statements. Such factors include, but are not limited to, our ability to raise additional capital, our limited operating history and revenue, our ability to attract and retain qualified personnel, our dependence on third party developers, our ability to develop new services, market acceptance of our services, legislative, regulatory and competitive developments, enforcement of our intellectual property, general economic conditions, as well as other factors set forth under the caption "Risk Factors" in our Forms 10-K filed with the SEC (News - Alert), and other filings with the SEC.


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