Nokia Siemens Joins Hands with Fujian Mobile
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[November 25, 2008]

Nokia Siemens Joins Hands with Fujian Mobile

SHENZHEN, Nov 25, 2008 (SinoCast Daily Business Beat via COMTEX) --
Nokia Siemens Networks and Fujian Mobile, a branch of China Mobile in Fujian province, have teamed up to provide an ecommerce platform that promises an important link between rural consumers and urban businesses.

The solution allows affordable access to a wide range of consumer products to villagers in Fujian province, while opening up a vast market to urban retailers and product distributors.

In addition, the service gives the operator the opportunity explore a potentially powerful new business model of Business to Business to Consumer (B2B2C) services that helps them to improve local presence in rural areas.



The business model has been successfully piloted over five months at two counties in Fujian province of southeast China in partnership with Fujian Mobile and local retail suppliers. Nokia Siemens Networks has collaborated closely with Fujian Mobile and provided extensive consulting services in identifying this new opportunity.

Source: news.ccidnet.com (November 25, 2008)

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