| [February 15, 2012] |
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News Corporation Appoints Hamish McLennan Executive Vice President, Office of the Chairman
NEW YORK --(Business Wire)--
News Corporation today announced the appointment of Hamish McLennan to
the position of Executive Vice President, Office of the Chairman. Mr.
McLennan, who will divide his time between New York and Sydney, will
report to News Corporation's Chairman & CEO Rupert Murdoch and President
& COO Chase Carey.
Hamish McLennan
In this newly created role, Mr. McLennan will be responsible for
developing and enhancing News Corporation's large-scale, global brand
partnerships in order to maximize revenue derived from the Company's
deep portfolio of media assets. McLennan will collaborate closely with
senior business leaders across News Corporation to strengthen the
Company's rich and sustainable marketing alliances, and better position
its core assets - and their digital extensions- for today's global
marketplace.
"As we grow our international footprint we see a real opportunity to
bolster the value of our brand partnerships and I am convinced that
Hamish's considerable industry experience, coupled with a unique and
wide-ranging strategic vision, make him the right executive to deliver
the insights we need to maximize our global media investments,"
commented Rupert Murdoch.
Chase Carey said: "Around the world, our clients are developing
marketing programs that are increasingly targeting consumers globally
and on digital platforms. Hamish's expertise, along with his global
media business bckground, will be invaluable assets as we work to
deepen our brand partnerships across the Company."
"I am pleased to be joining such an innovative media company and am
grateful to Rupert and Chase for their confidence and support,"
commented Hamish McLennan. "We have a unique opportunity to more
aggressively position News Corporation's peerless content businesses and
further develop existing - and untapped - global brand relationships."
Prior to joining News Corporation, McLennan served as Chairman and CEO
of Young & Rubicam (Y&R), one of the world's largest and most
prestigious advertising networks, where he led the firm's global
business operations starting in 2006 and delivered the two most
profitable years in the company's history. McLennan was responsible for
6,500 people in 186 offices in 81 countries and, under his leadership,
Y&R won such clients such as Goldman Sachs and LG, and was intimately
involved in the consolidation of a number of other key clients including
Dell (News - Alert) and Virgin Atlantic.
Other key clients of Y&R included Ford, Colgate, Xerox, Campbell Soup
and Land Rover. In 2010, Y&R NY was voted the top creative agency in the
U.S. at Cannes, and also won Network of the Year honors that same year
at the New York Festivals, the Art Directors Club and the London
International Festival.
From 2002 to 2006, McLennan was Chairman and CEO of Y&R Australia/New
Zealand, leading the acquisition of his former agency - George Patterson
Bates - to form George Patterson Y&R.
Before joining Y&R, McLennan worked for George Patterson Bates in a
number of capacities in Sydney, Hong Kong and Melbourne, eventually
ascending to the post of National Managing Director in 1999. He was a
member of the Board of Directors for the Ad Council and acted as a
mentor for the World Economic Forum in Davos. McLennan has also served
on the board of the United Negro College Fund.
About News Corporation
News Corporation (NASDAQ: NWS, NWSA; ASX: NWS, NWSLV) had total
assets as of December 31, 2011 of approximately US$60 billion and total
annual revenues of approximately US$34 billion. News Corporation is a
diversified global media company with operations in six industry
segments: cable network programming; filmed entertainment; television;
direct broadcast satellite television; publishing; and other. The
activities of News Corporation are conducted principally in the United
States, Continental Europe, the United Kingdom, Australia, Asia and
Latin America.
For more information about News Corporation, please visit www.newscorp.com.
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