Media Alert: Princeton Softech Busts Data Management Myths at Oracle OpenWorld 2007
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[November 10, 2007]

Media Alert: Princeton Softech Busts Data Management Myths at Oracle OpenWorld 2007

PRINCETON, N.J. --(Business Wire)-- Princeton Softech

Who:

Princeton Softech, an IBM Company and the market -leading provider of enterprise data management solutions, will be exhibiting and speaking at this year's Oracle OpenWorld event. As an Oracle Certified Advantage Partner, Princeton Softech delivers enterprise data management solutions to Oracle clients around the world.



Oracle OpenWorld attendees will have an opportunity to learn more about proven IBM(R) Optim(TM) enterprise data management solutions and methods for maximizing the business value derived from the huge investment in critical CRM, ERP and custom business applications. Attendees will also have access to presentations, White Papers and other informational materials at the sessions.

What:



Coming directly from its successful debut of IBM Optim solutions at the IBM Information On Demand Conference in October, Princeton Softech will be demonstrating its Optim solutions and presenting at several sessions. Implementing Optim's enterprise data management strategies offers many benefits for managing continued data growth, protecting privacy in production and non-production environments, performing faster and safer upgrades, and satisfying information governance objectives. Unique in the marketplace, Optim solutions scale across the entire Oracle technology stack, including Oracle(R) E-Business Suite, PeopleSoft(R) Enterprise, JD Edwards(R) EnterpriseOne, Siebel and custom and packaged applications built upon Oracle databases.

This year, Princeton Softech will showcase its Mythbuster theme, presenting opportunities for visitors to bust a few myths about enterprise data management. Visitors can learn more about how IBM Optim addresses critical business issues, like data growth management, data privacy protection, application upgrades, e-discovery and test data management. Novice Mythbusters are asked to simply complete a Mythbuster Quiz, get it stamped, and get a free gift. Validated responses will be entered into a drawing for an 8 GB iPod Touch.

Princeton Softech will also be participating in presentation sessions that focus on enterprise data management for JD Edwards EnterpriseOne and PeopleSoft Enterprise:

-- Session ID S292981 - Upgrade and Archive Strategies for JD Edwards EnterpriseOne -- Join Bryan Vogus, Optim Manager, JD Edwards Global Markets, to learn how best practice database archiving capabilities enable JD Edwards sites to streamline the application upgrade process, minimizing costly business disruption and improving performance. Most importantly, sites can ensure that historical reference data remains accessible to support data retention compliance requirements, even after applications have been upgraded. By incorporating archiving into your JD Edwards EnterpriseOne upgrade, you ensure project success - from day one!

-- Session ID S291367 - Upgrade Strategies for PeopleSoft Enterprise: Leveraging Archiving and Test Data Management Best Practices -- Join Lise Neely, Director, IBM Optim Product Marketing and Vijay Ramaiah, Optim Product Line Manager, for this informative session. Learn how database archiving improves the outcome of upgrade projects, giving sites greater business value and higher overall success rates, and there are several options. Sites can shorten the data conversion process and achieve greatest benefit by archiving historical transactions before an upgrade.

Where and When:

Princeton Softech will be participating in Oracle OpenWorld 2007 from November 11 to 15 at the San Francisco Moscone Center. Visit Princeton Softech at the IBM Optim Booth #1624 in Moscone South. You can also visit us at IBM Optim Booth #3830, the Security, Risk and Compliance Pavilion in Moscone West.

Princeton Softech will be presenting at the following sessions:

Session ID: S292981 -- Upgrade and Archive Strategies for JD Edwards EnterpriseOne

Track: JD Edwards(R) EnterpriseOne, Sunday, November 11

Time/Place: 1:00 to 2:00 p.m. PST, in Room 2022-L2

Session ID: S291367 -- Upgrade Strategies for PeopleSoft Enterprise: Leveraging Archiving and Test Data Management Best Practices

Track: PeopleSoft(R) Enterprise, Monday, November 12

Time/Place: 4:45 to 5:45 p.m. PST, in Room 2024

For more details about the presentation schedule, dates and times, please visit: http://www.princetonsoftech.com/OOW2007/index.asp

For any additional information, please contact Thomas Howell, Optim Field Marketing Manager, at 609.627.5663 or via email at: thowell@princetonsoftech.com

About Princeton Softech

Princeton Softech (http://www.optimsolution.com), an IBM Company, provides enterprise data management solutions that address critical business issues - data growth management, data privacy compliance, test data management, e-discovery, application upgrades, migrations and retirements. IBM(R) Optim(TM) aligns application data management with business objectives to optimize performance, mitigate risks and control costs. Optim delivers capabilities that scale across enterprise applications, databases and platforms. Today, more than 2,400 companies worldwide - including nearly half of the Fortune 500 - rely on Princeton Softech to maximize the business value of their enterprise applications and databases.

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