| [February 23, 2012] |
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MACH Fast-Tracks Innovative Mobile Data Monetisation Solutions
LUXEMBOURG --(Business Wire)--
MACH,
the leading provider of cloud-based managed communication services,
today announced that it has developed a new Service Delivery Platform
that allows the company to accelerate the deployment of innovative, new
'mobile data monetisation' solutions to communication service providers
worldwide. The platform has already been used by the company to fast
track regulatory solutions to prevent bill shock and to deliver
revenue-generating services such as its industry leading Data
Roaming Engine, which places the user in control of their spend when
roaming, while increasing subscriber service take up and revenues.
Operators are currently facing some of the most challenging conditions
in years. Despite mobile data consumption growing at a rate of 97 per
cent year-on -year1, operator revenues are starting to
flatten out. At the same time, investment requirements in new network
technologies, notably LTE (News - Alert), continue unabated, often without a clear path
to achieving ROI. In the face of an uncertain economy, and a need to
bring new solutions to market quickly, operators are increasingly
looking at cloud-based managed services to help regain the initiative.
Through its Service Delivery Platform, MACH (News - Alert) is able to deploy new
innovative managed data
services in a fraction of the time it would take operators to
deliver the same services in-house, significantly speeding up operators'
time-to-market.
Lokdeep Singh, Chief Technology Officer, MACH commented: "Operators
today simply do not have the resources to invest in large CAPEX projects
to overcome the difficulties of growing revenue and controlling margin.
The logical approach is to procure these services from a cloud-based
managed service provider. The high degree of customisation possible also
makes this method flexible for the operator. This is exactly what our
platform offers:a Lego set of features that can be combined into
compelling services in no time at all. In fact, services can be
launched into the operators' environment in months as opposed to years,
allowing them to much more effectively plan their business objectives
over the short to medium term."
The Service Delivery Platform hosts a number of core capabilities which
can be built rapidly into new services to meet operator needs. These
include real-time charging and billing, data optimisation, and full
interoperability functions, allowing the capabilities to be deployed
across network technologies. New services evolving from this platform
are already at market test phase and are being branded under the name M
Serve. These include services to help MVNOs compress data to save on
wholesale costs; Machine-2-Machine managed policy and charging; hosted
real time charging solutions; and Wi-Fi Offload.
The M Serve range of data services forms an integral part of MACH's
new-look, cloud-based, managed services portfolio, collectively known as
MACH Embrace. In addition to M Serve, MACH Embrace encompasses:
Singh concluded: "What is really exciting about our new-look product
positioning is how clearly it demonstrates the breadth of our portfolio.
MACH has rightly been long-known for its leadership in the roaming
space, but we are now creating innovative and exciting services for
areas as diverse as mobile
content billing, fraud protection, interconnect
billing and business intelligence, to name just a few. As our
business grows, we expect our heritage and expertise to apply to
numerous other markets and service applications and we look forward to
growing our portfolio accordingly."
-ENDS-
About MACH
MACH connects and monetizes the telecom world with its comprehensive and
growing portfolio of cloud-based communication services. It provides its
650 operator customers with solutions to monetize mobile data, simplify
interoperability between networks, optimize wholesale processes and
protect revenues. MACH is the largest provider of data and financial
clearing solutions for wireless roaming and operates the globe's largest
and fastest growing open connectivity roaming hub, Link2One. It inserts
the operator in the content and application value chain and serves the
reseller and wholesaler community with its A2P messaging solutions.
Headquartered in Luxembourg, MACH has offices in 12 countries. Its
customers include Orange, Telefonica, T-Mobile (News - Alert), Telus, Verizon Wireless
and Microsoft, as well as enterprise messaging customers like KLM. For
more information, visit www.mach.com.
Enquiries
1 MACH Global Roaming (News - Alert) Traffic Analysis, September 2011
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