[April 09, 2014]

Lytx Advances Video-Based Driver Safety Technology

Lytx, Inc. (formerly DriveCam Inc.), a global leader in delivering driver safety and compliance solutions, today announced it has been granted a series of U.S. patents that support new innovations in its video-based driver safety solutions. Five patents were issued to the company in 2013 and applications were filed for an 18 additional patents. In total, the Company had 20 issued patents and had 32 more pending as of March 31, 2014. The new patents cover aspects of the key components of the Lytx^™ process: Sense, Predict, Prevent™, including new innovations in predicting driving risk.

"We continue to expand the Company's patent portfolio as part of our ongoing focus on delivering innovative solutions to our clients," said Drew Martin, chief information officer, Lytx. "We believe the newly issued patents and those we have applied for continue to enhance the strength and diversity of our portfolio. These patents cover the predictive analytics we use to deliver insights coupled with innovations in coaching and management tools that change behavior and drive results."

Lytx harnesses the power of data to change human behavior and help good companies become even better. Its flagship product, DriveCam powered by Lyt^™ sets the standard in driver safety. DriveCam powered by Lytx improves safety by combining data and video analytics with real-time driver feedback and coaching, resulting in decreased collision-related costs and fuel consumption. Using its patented Lytx Engine^™, the DriveCam^® Program scores, prioritizes and tracks the results of driving behaviors to identify improvement opportunities for increased safety. In-vehicle video captures driving behavior, which is reviewed and scored, then passed on to the fleet safety or operations manager to coach driver improvement.

Fleets manage the DriveCam Program through DriveCam Online^®, a web-based online portal. With 24/7 secure access, DriveCam Online provides the important information fleets need to monitor fleet performance, prioritize events for coaching, and provide the necessary tools to improve driver behavior. Featuring dashboards, alerts and configurable reports, DriveCam Online is key to driver performance management success.

About Lytx
At Lytx (formerly DriveCam, Inc.), we harness the power of data to change human behavior and help good companies become even better. Our flagship product, DriveCam powered by Lytx^™, is a leading solution for driver safety in the industries we serve, and our RAIR^™ Compliance Services help DOT-regulated fleets comply with safety regulations, complementing the DriveCam Program. Our solutions protect more than 950 commercial and government fleet clients worldwide who drive billions of miles annually. Our clients realize significant ROI by lowering operating and insurance costs, while achieving greater efficiency and compliance. Most of all, we strive to help save lives - on our roads and in our communities, every day. Lytx is privately held and headquartered in San Diego. For more information, visit www.lytx.com.

Lytx; DriveCam powered by Lytx; Lytx Engine; Lytx Insights; Sense, Predict, Prevent; Delivering Insights. Driving Results; Lytx Safety Score; are trademarks of Lytx, Inc. DriveCam, DriveCam Online and RAIR are registered trademarks of Lytx, Inc.

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