[February 14, 2012]

Liquidware Labs Announces Key Channel Program Enhancements at VMware Partner Exchange 2012 in Las Vegas

Liquidware Labs, the leader in desktop transformation lifecycle solutions, today announced two new programs designed to better equip its channel partners with the knowledge and tools needed to take customers efficiently to next-generation desktop environments. The newly launched Knowledge Series is a library of educational videos that progressively articulate the major considerations of a desktop virtualization project, from POC to production and beyond. Liquidware Labs partners will benefit from the real-world practical focus on subjects that include state- of- the -market, typical project challenges, use cases in Windows 7 migrations application and user virtualization, desktop infrastructure optimization, as well as sneak peeks at upcoming technologies.

The AutoPilot™ PSO License Kit formalizes a structured license-use approach of assess, design, migrate and validate. The Kit allows partners to fast-track a proof-of-concept (POC) by identifying a group of appropriate virtual desktop candidates at a customer site, designing the correct image strategy and infrastructure for their needs, migrating users to the prototyped platform and validating that the VDI structure meets or exceeds the physical desktop performance. The kit includes 500 Stratusphere FIT licenses, 100 ProfileUnity licenses, and 100 Stratusphere UX licenses.

The AutoPilot PSO License Kit enables partners to:

• Automate and greatly shorten the process of data gathering
• Rely on extremely accurate, highly granular data derived from the customer's crrent physical desktops to prevent guesswork and mistakes that can stall projects
• Rapidly prototype image, host and storage designs based on real-world data
• Quickly migrate select users to new platform; leverage a shared stateless image strategy
• Prove the efficacy of the virtual environment to support users on par with physical systems

"We launched Knowledge Series and Auto-Pilot programs to further supply our partners with the knowledge and tools they need to move through VDI projects rapidly, yet with consistent, predictable results," said Tyler Rohrer, co-founder of Liquidware Labs. "We want our partners to tackle complex desktop virtualization projects with confidence knowing they can rely on Liquidware Labs methodology and solutions to get to successful outcomes every time."

Liquidware Labs value to partners can be encapsulated in three main areas.

First, with a desktop transformation methodology and integrated solutions from a single vendor, partners can help speed the adoption and acceptance of desktop virtualization. They can close POCs/pilots faster and engage with more customers. The second focus is "user virtualization." With ProfileUnity™ , Liquidware Labs helps partners reduce overall costs, with an affordable, award-winning, easy-to-use offering that allows clients to leverage a shared-image strategy to lower storage expense. Also, by virtualizing the user, the company can support easier management and desktop DR. Lastly, the third area focuses on validation and assurance of user experience. Partners are able to resolve many of the issues that arise in growing production environments, with VDI health checks, diagnostics and optimization that yield better ROI on virtual desktop projects,

"We are committed to providing our partners with the support and guidance they need to drive successful virtualization and PC upgrade projects," said Rohrer. "We will continue to create quality value-add programs such as the Knowledge Series and AutoPilot programs to ensure our partners are equipped to capitalize on their opportunities."

Organizations interested in partnering with Liquidware Labs can email sales@liquidwarelabs.com or visit http://www.liquidwarelabs.com/partners/become_partners.asp

Look for Liquidware Labs at the VMware Partner Exchange 2012, Booth #608 February 11^th to 16^th in Las Vegas.

About Liquidware Labs

Liquidware Labs™ is the leader in desktop transformation solutions for next generation physical and virtual desktops, including VMware® View, Citrix® XenDesktop, Red Hat (News - Alert)® and Microsoft® Windows 7. The company's Stratusphere™ and ProfileUnity™ solutions have been described by analysts as the industry's first 'On-Ramp to VDI', providing a complete methodology and software that enables organizations to decouple users and applications from the operating system and to cost-effectively assess, design, migrate and validate the user experience for next generation desktop infrastructure. LWL products are VMware and Citrix certified, and are available through a global network of certified partners. Visit www.liquidwarelabs.com for further information.

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