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Intellectual Ventures Files Additional Patents Based Upon Visualant's ChromaID Technology
[October 28, 2014]

Intellectual Ventures Files Additional Patents Based Upon Visualant's ChromaID Technology


SEATTLE --(Business Wire)--

Visualant, Inc. (OTCQB: VSUL), a leading provider of disruptive light-based technologies, announced today that Intellectual Ventures (News - Alert) has filed three additional patents focused upon both unique applications of the Visualant ChromaID™ technology and advancements to the technology itself.

Visualant and Intellectual Ventures (IV) entered into a strategic relationship in November of 2013. Pursuant to that agreement Visualant provided ChromaID development kits to Intellectual Ventures for distribution to twenty inventors and inventor groups in the global IV Invention Network. Those inventors returned a significant number of invention disclosures from which IV will file a number of patents based upon the Visualant ChromaID technology.

The Company recently announced the initial filings by IV in the area of medical diagnostics, food safety and gemstone grading. The latest filings by IV involve the use of ChromaID technology as a microscope and include refinements in the technology. These enhancements can reduce the size of the scan head and lower its cost, both of which expand the utility of the ChromaID technology and scope of its possible applications.

Ron Erickson, Visualant Founder and CEO, stated, "Once again, the Intellectual Ventures team ha provided Visualant with an expansive vision for our ChromaID technology. These newly filed patents continue to extend the reach of our technology."



Eric Bell, Senior Director, Investment Strategy at the Invention Development Fund of Intellectual Ventures, said, "These latest filings continue to demonstrate the strength of the IV inventor network and reinforces our belief that the foundational Visualant ChromaID intellectual property has far reaching applications across several industries."

About Intellectual Ventures


Founded in 2000, Intellectual Ventures (IV) is the global leader in the business of invention. IV collaborates with leading inventors, partners with pioneering companies and invests both expertise and capital in the process of invention. IV's mission is to energize and streamline an invention economy that will drive innovation around the world. For more information on IV, go to www.intellectualventures.com.

About IVIN

The Intellectual Ventures Invention Network (IVIN) is a collaborative community of scientific and technical experts, inventors and entrepreneurs who work together to create, improve and evaluate inventions. IVIN membership provides access to financial incentives and the global resources of Intellectual Ventures, an invention capital company with one of the largest and fastest-growing intellectual property portfolios in the world. Members can submit their inventions to IV for patenting and monetization or get paid for reviewing new inventions, analyzing existing patents or inviting other inventors to join IVIN. By supporting good ideas and the people who develop them, IVIN encourages a continual supply of useful and valuable inventions.

About Visualant, Inc.

Visualant™ is a public company whose shares trade under the stock symbol, VSUL. The Visualant technology directs structured light onto a substance, through a liquid/gas, or off a surface, to capture a unique ChromaID™. When matched against existing databases, a ChromaID can be used to identify, detect, or diagnosis markers invisible to the human eye. ChromaID scanner modules can be integrated into a variety of mobile or fixed-mount form factors. The patented technology is disruptive, making it possible to effectively conduct analyses in the field that could only previously be performed by large and expensive lab-based tests. For more information on Visualant, visit the company's website at www.visualant.net.


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