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InsideSales.com Receives CRMReviews.com 1st Annual Product of the Year Award for Lead Management
(Market Wire Via Thomson Dialog NewsEdge) PROVO, UT, February 22 / MARKET WIRE/ --
InsideSales.com announced today that it has been
named the winner of the Lead Management category for CRM Reviews 2007 Best
Product of the Year. The CRMReviews.com site lists
their evaluation criteria as: innovation, performance, ease of integration
into environment, ease of use and manageability, functionality, and value.
CRMReviews.com lists the following 2007 BEST Product of the Year category
winners:
-- Salesforce.com: CRM - Enterprise
-- Entellium Rave: CRM - SMB
-- Aprimo: Marketing Automation
-- InsideSales.com: Lead Management
-- Oracle On Demand: Sales Force Automation
InsideSales.com was the first to integrate hosted dialer technology into an
online CRM solution. It moved up-market
and specialized with the release of ResponseSwami(TM), an on-demand lead management software suite
for mid-market and enterprise organizations. ResponseSwami combines Web
and telephony technology to facilitate immediate callback from Web form
info requests, consistent callback based on optimal time of day and day of
week, as well as continual callback capabilities using the InsideSales.com
PowerDialer.
"We are grateful to be recognized by CRM Reviews as the leader in the Lead
Management category," said David Elkington, CEO of InsideSales.com. "It is
great to see some recognition for this rapidly growing and exciting
category. This technology is already producing significant returns for
companies who focus their demand generation resources on the Web."
As pioneer of this patent-pending technology, InsideSales.com, in
conjunction with the Massachusetts Institute of Technology, sponsored a
research study on Lead
Response Management that was presented at MarketingSherpa's
Business-to-Business Demand Generation 4th Annual Summit 2007. Dr. James
Oldroyd of MIT uncovered a number of surprising insights, most meaningfully
that Web generated leads have a nine-fold increase in contact and
qualification when called within one hour.
About InsideSales.com
InsideSales.com provides demand generation
solutions with embedded dialers. They were the first to bring
voice technology to the Web. Their patent-pending lead response
management solution provides tools to help companies manage leads
generated through Web sites and marketing initiatives. These tools include
mixed-media Web form callback, automatic dialers, outbound dialers, power dialers, inbound call
routing systems, voice broadcasting, lead nurturing
solutions, and integration with online CRMs solutions like
Salesforce.com and Web analytic solutions like Omniture.
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Press Contact
Ken Krogue
801-853-4070
Copyright ? 2008 Market Wire, Incorporated
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