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INDYCAR Team Schmidt Peterson Motorsports Announces Arrow Electronics as 2015 Primary SponsorINDIANAPOLIS, March 5, 2015 /PRNewswire/ -- INDYCAR team Schmidt Peterson Motorsports (SPM) announced today that Denver-based technology company Arrow Electronics will be the primary sponsor of the No. 5 car driven by James Hinchcliffe during the 2015 Verizon IndyCar Series season. The Arrow IndyCar livery will be officially unveiled on the No. 5 car later today at Arrow's Internet of Things (IoT) Immersions event in San Jose, CA. "Having Arrow Electronics as a primary team sponsor is just another step in this dream come true," SPM team owner Sam Schmidt said. "The company's vision is perfectly aligned with SPM and INDYCAR's key focal points: speed, innovation and technology. We look forward to an exciting race season and a great partnership for years to come." Every Immersions event features a keynote presentation by Schmidt, who was severely injured in a practice lap crash in 2000 that left him a quadriplegic. This year, Schmidt will share his story of how working with Arrow on machine-to-machine (M2M) technologies enabled him to drive official qualifying laps at the 2014 Indianapolis 500 in a uniquely modified 2014 Corvette. Schmidt said the race car sponsorship is the next logical step in the evolving Arrow relationship that revolves around innovation. Aiden Mitchell, vice president of semiconductor marketing for Arrow Electronics said, "Our partnership with Sam Schmidt has helped bring to life how technology can help people become the drivers in their own lives. Working with Sam and sharing the technology behind our modified Corvette C7 in our Immersions series has been a pivoal element in demonstrating the power of M2M technologies and the Internet of Things. We look forward to taking this next turn with SPM, and helping to spread the word with a wider Arrow audience." "I'm very excited to drive the No. 5 Arrow Electronics car this season and set our sights on victory lane," said Hinchcliffe, a three-time INDYCAR race winner. "Although the number 77 has been part of SPM since 2011, we have an incredible opportunity to spread the word about Arrow's Five Years Out initiative, and coincidentally, we were lucky that the No. 5 was available to further Arrow's brand story. The Five Years Out philosophy shows that Arrow sets the bar high, and that's exactly what we want to do in the Verizon IndyCar Series. Competing in the most versatile racing series in the world means we're focused on technology, which makes this partnership a natural fit." The Verizon IndyCar Series season kicks-off on March 29 with the Firestone Grand Prix of St. Petersburg, which will be broadcast live on ABC at 3 p.m. ET and on the IMS Radio Network, Sirius 213 and XM 209. About Schmidt Peterson Motorsports: About Arrow Electronics To view the original version on PR Newswire, visit:http://www.prnewswire.com/news-releases/indycar-team-schmidt-peterson-motorsports-announces-arrow-electronics-as-2015-primary-sponsor-300046056.html SOURCE INDYCAR |