Indiana Man Wins Week Two IWantMyManCave.com Contest Prize
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[October 20, 2008]

Indiana Man Wins Week Two IWantMyManCave.com Contest Prize

TIMONIUM, Md., Oct 20, 2008 (BUSINESS WIRE) --
Bill
Me Later, Inc. has announced Ryan Akers from New Castle, Ind., is
the second weekly winner of the IWantMyManCave.com
contest sponsored by Bill Me Later(R). Ryan
faced stiff competition, with thousands of entries received in the
second week of the contest. He is also eligible to win the grand prize -
a Man Cave makeover valued at up to $15,000. As a weekly winner, he
receives prizes from Fathead.
"Ryan's plea to
provide him with 'thrills
instead of female frills' was heard loud
and clear," said Chris Williams, vice
president of marketing for Bill Me Later, Inc. "The
first two weeks of the IWantMyManCave.com
contest has uncovered a nationwide epidemic of 19 inch TVs, lace-covered
drapes and sweet-smelling candles. Over the next month, it's
Bill Me Later's mission to help these
contestants reach their Man Cave potential."
What is a Man Cave?
A Man Cave is a room that includes male-centric style and is used for
watching sports, shooting pool, and being with the guys. It is
frequently where the cave dweller displays items considered undesirable
for display elsewhere in the home by their significant other. The 2008
Man Cave Survey of 1,000 consumers found there are 11 million Man Caves
in America and 24 percent of Man Cave dwellers spend more than 20 hours
a week in their Cave.
Bill Me Later's retail partners have
everything needed to build a man's paradise
in his home, and the grand prize winner will fill their Man Cave with up
to $15,000 of merchandise from merchants, including Dick's
Sporting Goods, Newegg,
Fathead,
Sports
Authority, FogDog,
Lenovo,
Blendtec
and TigerDirect.
How to Enter the Bill Me Later "Win a Man
Cave" Challenge
Contestants can log onto www.IWantMyManCave.com
for a complete list of sponsors,
rules and deadlines for the "Win a Man Cave"
Challenge. Each cave dweller must submit a short essay detailing why
they deserve a Man Cave. Essays can be augmented with a video or photos
further detailing the need for a Man Cave. Contestants can also browse
the Bill Me Later merchant prize pool and select the items they'd


like to win to build their dream Man Cave.
Video and photo submissions can be posted, and will be viewed and shared
online at www.IWantMyManCave.com.
Visitors to the site can comment and vote for the Cave they feel is most
in need of a makeover or the contestant who they think needs a Cave the
most. Caves for consideration can be posted until November 19, 2008, by
the cave dwellers themselves or by friends and family members that feel
that the time has come for a change. The ultimate Man Cave winner will
be announced on December 2, 2008, at www.IWantMyManCave.com.
About Bill Me Later, Inc.
Bill Me Later, Inc. is a new breed of technology company, offering
next-generation payment and marketing solutions. The company is a leader
in the digital payments industry with its popular Bill Me Later(R)
product and flexible financing programs. The rapidly growing Bill Me
Later network enables top-tier retailers and travel providers to attract
high value customers with an effortless payment experience. In the small
business sector, Bill Me Later, Inc. is pioneering payments with the
Bill Me Later(R) Business service tailored
specifically for the small and medium-sized business buyer.
The Bill Me Later, Inc. network includes more than 1,000 online stores,
catalogs and travel partners including Amazon, Apple, Borders, Blue
Nile, Bluefly, Continental Airlines, eLUXURY, Fujitsu, JetBlue,
Overstock, QVC, Toshiba, Toys "R" Us, US Airways, Walmart.com and
Zappos. Millions of consumers rely on the safety and convenience of Bill
Me Later's payment solutions when shopping
online, via phone and in-store.
Founded in 2000, Bill Me Later, Inc. is a privately held company
headquartered in Timonium, Md. with additional office locations in Hunt
Valley, Md. and San Francisco, Calif. Please visit us at: www.billmelater.com.
All trademarks are property of their respective owners.
SOURCE: Bill Me Later, Inc.

Schwartz Communications
Jennifer Barlow or Scott Love
781-684-0770
billmelater@schwartz-pr.com

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