iMagicLab and King of Cars Double Internet Sales
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[November 09, 2007]

iMagicLab and King of Cars Double Internet Sales

OWINGS MILLS, Md. --(Business Wire)-- Towbin Dodge, made internationally famous from the A&E reality television show "King of Cars," and iMagicLab are pleased to announce that in the 3rd quarter of 2007 Internet Sales at the dealership have more than doubled. Since the installation of the industry-leading iMagicLab Customer Relationship Management system Towbin Dodge and its sister stores in the Las Vegas Metropolitan area are seeing record levels of internet lead conversions even during a challenged market.



"We know how to sell cars and we always have," said Towbin's Chop. "iMagicLab just simplifies the whole Internet process and delivers customers to the front door. From there, it's all us baby."

"We work for the best salespeople in the World and few can generate interest like Towbin and Chop," said Richard Keith Latman, iMagicLab's Chief Executive Officer. "The challenge here was to help a fast growing team manage and separate the entertainment leads and the potential car buyers. Because our powerful DealerCRM service is web based, our multi-terabyte data farm was easily able to handle the huge number of requests and deliver the real prospects into the hands of a very well trained sales force. Simple really, put a powerful, easy to use marketing system in the hands of great people and the results are magical."



About iMagicLab

iMagicLab is the fastest growing customer relationship management software company aimed at the expansive automobile retailing marketplace and is an approved solution for most of the major automobile manufacturers in the United States. The company creates customer relationship software, internet lead management solutions, inventory management systems, service retention, lead generation, websites, DeskLog, AutoPencil and eBay auction services specifically for the automobile retailing industry.

Visit the company's Web site at http://www.imagiclab.com for further information on iMagicLab or contact Richard Keith Latman at 410-753-4825 - sales@imagiclab.com

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