Igniyte Appointed Digital Strategists to Claims Advisory Group
(PR Web Via Acquire Media NewsEdge) Leeds (PRWEB) March 30, 2012
SEO, social media and digital marketing agency Igniyte Limited has been appointed by Claims Advisory Group to work on all aspects of the claims company’s digital marketing strategy.
Leeds based Igniyte – specialists in search engine optimisation (SEO), web design and social media implementation – will, in particular, focus on helping the group to develop their payment protection insurance (PPI) reclaim online market.
The Claims Advisory Group, whose head offices are located in Manchester, is one of the largest PPI reclaim companies in the UK. The company already has several digital assets including websites, online blogs and social media channels.
Igniyte is tasked with further enhancing the group’s online reputation, and will assist with their existing websites, as well as with the development of their overall digital strategy.
Simon Wadsworth, Managing Director of Igniyte, and former recipient of the Leeds Media’s Profile Award, commented:
“Claims Advisory Group is a major-player in the PPI reclaim market, and we are thrilled to be helping them with their digital marketing strategy. The team at Igniyte is working closely with the group to develop an innovative strategy that will benefit their online reputation.”
Robert Kelly, Joint Managing Director of Claims Advisory Group commented:
“We are delighted to be working with Igniyte on our digital marketing and look forward to a fruitful partnership between the two companies.”
Igniyte was established in 2009 to provide digital marketing services to customers worldwide, helping businesses to rank well in Google and other search engines. Currently working with a diverse range of customers in sectors as varied as event management, law and education, the team offers expert advice on all matters relating to SEO, pay per click (PPC), social media implementation, website design and build, e-commerce and lead conversion.
The founder of the company, Simon Wadsworth, previously owned digital agency Swamp, which he sold to Leeds marketing agency Brahm in 2006. An expert in new media, he regularly appears as an industry spokesperson on the Internet and in print publications.
Since the establishment of Igniyte, Wadsworth has engineered a number of high-profile ranking websites including http://www.theroyalweddingwilliamkate.com and http://www.2012queensdiamondjubilee.com, which consistently rank highly in the major search engines worldwide for key search terms.
According to Google’s ‘Zeitgeist’ list, ‘The Royal Wedding’ was the fastest growing UK search term in 2011. The list also featured ‘Kate Middleton’ as one of the top ten fastest rising people on the Internet and the ‘Royal Wedding’ as a fastest rising image search.
The unofficial Royal Wedding website, launched in 2010 by Wadsworth to follow the marriage of Prince William and Kate Middleton, continues to receive a regular flow of global traffic. The website averages 25,000 visitors per day, and experienced more than three million visitors over the weekend of the Royal Wedding 2011.
Wadsworth’s more recent 2012 Queen’s Diamond Jubilee website, created as an unofficial Diamond Jubilee website, is the highest ranking commercial website in the major search engines for all key Diamond Jubilee related searches. The site receives an average of 7,000 visitors per day and is expected to reach a peak of 20,000 during the Queen’s Diamond Jubilee central weekend of celebrations in June 2012.
To find out more about the range of digital marketing services available please email simon(at)igniyte(dot)co(dot)uk or visit http://www.igniyte.co.uk
Read the full story at http://www.prweb.com/releases/2012/3/prweb9336506.htm
(c) 2012 PRWEB.COM Newswire
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