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Global Corporate M-learning Market to Grow at a CAGR of Around 17% Through 2020, Reports Technavio
[November 21, 2016]

Global Corporate M-learning Market to Grow at a CAGR of Around 17% Through 2020, Reports Technavio


Technavio analysts forecast the global corporate m-learning market to grow at a CAGR of approximately 17% during the forecast period, according to their latest report.

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Technavio publishes a new market research report on the global corporate m-learning market from 2016 ...

Technavio publishes a new market research report on the global corporate m-learning market from 2016-2020. (Graphic: Business Wire)

The research study covers the present scenario and growth prospects of the global corporate m-learning market for 2016-2020. The report segments the m-learning products and services market into technical corporate m-learning and non-technical corporate m-learning, of which the former accounted for over 70% of the market in 2015.

Request a sample report: http://www.technavio.com/request-a-sample?report=54446

Technavio's sample reports are free of charge and contain multiple sections of the report including the market size and forecast, drivers, challenges, trends, and more.

Technavio education analysts highlight the following four factors that are contributing to the growth of the global corporate m-learning market:

  • Stronger focus on continuous education programs
  • Flexible learning opportunities
  • Improved learning delivery system
  • Rise in use of mobile apps

Stronger focus on continuous education programs

Organizations are focusing on providing continuous education program for employees. Many organizations have online training portals and programs in place to provide training. Apart from formal training sessions, employees are inclined to take up learning courses and programs that provide them a competitive edge in the market. Companies are also interested in undertaking such training and development programs so that employees can be offered horizontal development opportunities. "Therefore, in addition to training sessions, companies are also providing learning opportunities to employees via a combination of various methods such as blended learning and self-paced courses," says Jhansi Mary, a lead analyst at Technavio for education technology research.



Organizations, with the help of mobile devices, can implement various hybrid models of blended learning. Online self-study materials used in combination with face-to-face interactions help employees to achieve optimal benefits of corporate learning process. Employees with mobile devices have control over the method of receiving learning and training. These benefits are driving the growth of the global corporate m-learning market further.

Flexible learning opportunities


Traditional methods of imparting training to employees demand a substantial amount of on-site time from both trainers and learners. However, it was found that employees have inadequate time to participate in such training sessions, resulting in reluctance to participate. Thus, organizations would lag in terms of skilled human capital.

The onset of m-learning, has helped organizations resolve such issues to a large extent. Employees can use their own or company-sponsored mobile devices to log in for meetings and trainings from anywhere and at any time without the need to assemble at a specific training center. Simultaneously, they have the freedom to access the training materials during their leisure time irrespective of any fixed schedule. "This enables organizations to use time efficiently and provides the required impetus for the growth of the global corporate m-learning market," says Jhansi.

Improved learning delivery system

The software solutions used for the overall management of m-learning content are the key technological advances that aid in the widespread adoption of m-learning. Learning management system (LMS) is one such solution that offers superior content management functions, including content creation and delivery.

It is of critical importance for companies to create or procure relevant course content for their employees. Alongside other activities, updating the content, rapid delivery, and strong connectivity with all the stakeholders in the corporate learning and training management system is required. LMS empowers companies to handle large amount of content and user connectivity. The users have unlimited access to materials irrespective of time and place. There are other content management systems (CMS) available in the market that help in storage and delivery of content and related services in mobile devices such as iPads and mobile phones. Such advanced delivery mechanisms help to manage and popularize the global corporate m-learning market.

Rise in use of mobile apps

Traditionally, mobile devices were used only for voice-based applications, but with time, their use for non-voice-based applications has also increased. These devices enable employees to install enterprise-wide applications. Companies are striving to inculcate a learning and development culture with mobile devices. They use these devices for client management, staff scheduling, finance management, and payment distribution, and to boost business performance and achieve strategic goals.

Vendors are coming up with innovative mobile apps that help in training and creation of development programs for employees. These apps have become a popular choice for m-learning among corporates due to their advantages. Some of the popular apps in the market are Achievers, Globoforce Mobile, Employee Appraisals, and SocialCast.

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About Technavio

Technavio is a leading global technology research and advisory company. The company develops over 2000 pieces of research every year, covering more than 500 technologies across 80 countries. Technavio has about 300 analysts globally who specialize in customized consulting and business research assignments across the latest leading edge technologies.

Technavio analysts employ primary as well as secondary research techniques to ascertain the size and vendor landscape in a range of markets. Analysts obtain information using a combination of bottom-up and top-down approaches, besides using in-house market modeling tools and proprietary databases. They corroborate this data with the data obtained from various market participants and stakeholders across the value chain, including vendors, service providers, distributors, re-sellers, and end-users.

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