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George P. Johnson: 2014 CMI 25
[September 22, 2014]

George P. Johnson: 2014 CMI 25


(Corporate Meetings & Incentives Via Acquire Media NewsEdge) George P. JohnsonAuburn Hills, Mich.www.gpj.com FOUNDED: 1914 LEADERSHIP: Chris Meyer, CEO; Denise Wong, President TOP CUSTOMER MARKETS: automotive, computers/electronics AT A GLANCE: The company is celebrating its centennial and going strong with a new senior management team, Chris Meyer and Denise Wong, and a number of major new clients, including Samsung, athenahealth, and P&G. The company is part of Project: Worldwide, a 10-agency global network, and in addition to these sister agencies, the company has six “alliance partners that work seamlessly as an extension of the GPJ team.” These include Action Impact (Dubai & Abu Dhabi), PS Communication (Scandinavian and Baltic regions), Mill Publicita (Sao Paulo, Brazil), and—new in 2013—Dig + Fish (Australia), DRATI (Thailand), and Spade Asia (Malaysia). In other news, GPJ has created a portfolio of complementary apps, called TouchScope, that range from touch-based information screens that engage trade show attendees to mobile apps for polling, social media integration, and data capture.



BY THE NUMBERS:  Corporate meetings in 2013: ~1,650 Incentive travel programs in 2013: ~500 Meeting and incentive travel programs held outside the U.S.: 60% Room nights booked for meetings and incentives: 349,000 Revenue from planning and executing meetings and incentives: 25% Full-time employees: 600 (U.S.), 700 (outside the U.S.)BACK TO THE 2014 CMI 25 LIST © 2014 Penton Media

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