[April 25, 2012]

Final Agenda Announced for WIRED Business Conference: Disruptive by Design in Partnership with MDC Partners

The final speaker lineup and sessions for the fourth annual WIRED Business Conference: Disruptive by Design in Partnership with MDC Partners were announced today. The one-day symposium will be held on Tuesday, May 1, 2012 at the Museum of Jewish Heritage in New York City.

Sessions can be viewed live online at WIRED.com. As the exclusive media partner CNBC, First in Business Worldwide, will be broadcasting live throughout the day and speaking to key thought leaders in attendance. In addition, CNBC.com will be covering news from the conference at wiredconference.cnbc.com and also feature exclusive reporting from WIRED's editors, including a special preview from WIRED Editor in Chief Chris Anderson.

Morning Sessions: 9:00 AM - 12:00 PM

• Thomas Goetz, Executive Editor, WIRED:
  How to Spot the Future

• Marc Andreessen, Founder & General Partner, Andreessen Horowitz in conversation with Chris Anderson:
  The Future of the Internet - And Everything Else

• Yancey Strickler, Cofounder, Kickstarter in conversation with Jason Tanz, New York Editor, WIRED:
  The Creation Economy

• Stefan Olande, VP, Digital Sport, Nike in conversation with Thomas Goetz:
  
  Testing Your Limits

• Shantanu Narayen, CEO, Adobe (News - Alert) in conversation with Chris Anderson:
  How Tablets Transform Design and Media

• Sebastian Thrun, Google, Stanford, Udacity in conversation with Jason Tanz:
  The Intelligence Revolution

Afternoon Sessions: 1:20 PM - 5:30 PM

• Dick Costolo (News - Alert), CEO, Twitter in conversation with Steven Levy, Senior Writer, WIRED:
  Taking the Pulse of the Planet

• James Dyson, Inventor & Chief Engineer, Dyson in conversation with Shoshana Berger, Development Editor, WIRED:
  Inventing Sucks

• Mary "Missy" Cummings, Professor, MIT (News - Alert) in conversation with Chris Anderson:
  Drones, Tractors, and Beyond: There's a Robot in Your Future

• Daniel Pink, Author, Drive and A Whole New World:
  23 Artists, 2 Physicians, and 1 Frog: A Lesson in Innovation

• Eric Ries, Entrepreneur & Author, The Lean Startup in conversation with Thomas Goetz:
  The Lean Startup

• Curtis Hougland, CEO, Attention:
  The Myths of Social Media

• Jennifer Pahlka, Founder & Executive Director, Code for America in conversation with Jason Tanz:
  Hacking Our Way to a Better Government

• Alan Mulally, President & CEO, Ford Motor Company in conversation with Chris Anderson:
  What Detroit Has Learned from Silicon Valley

CNBC, First in Business Worldwide, will be the exclusive media partner for the WIRED Business Conference: Disruptive by Design. Julia Boorstin, CNBC's Media and Entertainment Reporter, will be live throughout the day and speaking to key thought leaders in attendance. In addition, CNBC.com will be covering news out of the event at www.wiredconference.cnbc.com and also feature exclusive reporting from WIRED's editors, including a special preview guest blog from Chris Anderson, WIRED's Editor in Chief.

Up-to-the-minute coverage of the conference will be available across several channels including WIRED.com (http://www.wired.com/epicenter/wiredbiz2012/), Twitter (News - Alert) (@WIRED, @WIREDBiz), and Instagram (@WIRED).

The WIRED Business Conference: Disruptive by Design in Partnership with MDC Partners is made possible through sponsorship from American Airlines, Jaquet Droz, HP, UPS, and Xerox. Additional sponsorship from Bombay Sapphire East, Buddy Media, Ford SYNC Powered by Microsoft (News - Alert), Jive, and Knob Creek.

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