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Etihad Airways Selects Epiphany to Enhance Guest Recognition Program; The National Airline of the United Arab Emirates to Use Epiphany CRM Software to Take Guest Hospitality to New HeightsABU DHABI, U.A.E. & SAN MATEO, Calif. --(Business Wire)-- July 25, 2005 -- Epiphany, Inc. (NASDAQ:EPNY), a leading provider of customer relationship management (CRM) solutions for consumer-oriented businesses, today announced that Etihad Airways has selected the Epiphany(R) CRM software suite for its guest recognition program, a next generation guest loyalty management concept aimed at redefining the standards for airline customer services. The company has selected Epiphany Sales and Service as well as Epiphany Campaign Management to provide a seamless customer experience for their guests. Etihad, the national airline of the United Arab Emirates, is one of the fastest growing airlines in the world with routes to Europe, the Middle East and Asia. The airline currently flies to 17 destinations, and aims to increase this figure to approximately 70 destinations by 2010. "Our vision is to fulfill and exceed each guest's expectations along the entire travel chain and thus re-define the 'hospitality' concept," said Peter Baumgartner, CRM Manager at Etihad. "We are utilizing the latest technology married with innovative ideas and services for our guest recognition program. We plan to use the Epiphany CRM suite to introduce new customer approaches which have proven successful in other markets to take guest service in the airline industry to a whole new level." "Epiphany solutions will significantly contribute to Etihad's goal of providing a seamless customer experience for its guests," said Karen Richardson, CEO, Epiphany. "We look forward to working with Etihad to help them achieve their vision of raising hospitality standards while driving profitability through intelligent customer interactions." About Epiphany Epiphany(R) provides CRM software solutions that increase profitability at the largest consumer-oriented companies by making every customer interaction intelligent. With over 475 customers -- including nearly 35 percent of the Fortune 100 -- Epiphany powers deep customer insights and optimizes each relationship from both a revenue generation and customer retention viewpoint. Built on the industry's most advanced, service-oriented architecture, Epiphany software solutions address problems that span business silos, departmental functions and geographic locations, and result in rapid, measurable ROI. With a suite of blended marketing, sales and service solutions, Epiphany enables global organizations to align touchpoints, processes and technologies around the most valuable enterprise asset -- the customer. With worldwide headquarters in San Mateo, CA, Epiphany serves customers in more than 40 countries worldwide. For more information please visit www.epiphany.com About Etihad Etihad Airways, although a new arrival, already flies to 17 destinations in the Middle East, Europe and Asia. The growing network now serves Amman, Bahrain, Bangkok, Beirut, Cairo, Colombo, Damascus, Dammam, Geneva, Frankfurt, Karachi, London (Heathrow), London (Gatwick), Mumbai, Munich, New Delhi and Riyadh. The cargo division of Etihad Airways, Etihad Crystal Cargo, offers an expanding network of cargo destinations on scheduled and charter flights. Etihad Crystal Cargo's services are based on three fundamental promises -- Ultimate Information Transparency, 21st Century Technology and Total Customer Focus. In addition to the 17 passenger destinations Etihad Crystal Cargo offers all-cargo-services to Frankfurt, Amman, Mumbai and Milano as well as charter services with its regional freighter fleet. In addition to Etihad's rapidly expanding international routes, the airline has also created Etihad Holidays in record time. Launched in May 2004, Etihad Holidays offers an array of over 170 hotels in more than 35 exciting holiday destinations in 14 countries -- from vibrant bustling cities and picturesque, romantic beach resorts to cultural breaks and world renowned hotels. Etihad's focus is on doing things differently -- reinventing the way an airline works, with the emphasis very much on creating new standards in hospitality. Etihad refers to passengers as "guests" and has three "guest zones" -- Diamond, Pearl and Coral -- rather than classes. Each zone provides a premium service, with quality and undivided attention emphasized. Safe Harbor Statement This press release contains forward-looking statements relating to future results that may be achieved by customers using the Epiphany E6 software product and future sales opportunities. Actual results could differ materially from such forward-looking statements. Factors that could cause actual results to differ materially from the forward-looking statements include customers' individual purchasing decisions, competition and the introduction of new products and services by competitors, our ability to hire and retain qualified personnel, and general economic conditions. These factors and others are described in more detail in Epiphany's public reports filed with the Securities and Exchange Commission, such as those discussed in the "Risk Factors" section included in the Epiphany's Annual Report on Form 10-K, Quarterly Reports on Form 10-Q and in the Epiphany's prior press releases. Epiphany assumes no duty to update any statements made in this press release. Epiphany and the Epiphany logo are registered trademarks of Epiphany, Inc in the United States and other jurisdictions. All other trademarks are the property of their respective owners. |
