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EQLB, REED, & DPS Quenching Our Thirst by Stock-PR.com
[August 09, 2010]

EQLB, REED, & DPS Quenching Our Thirst by Stock-PR.com


Stock-PR Reporting FREE Daily Stock Alerts From Stock-PR.com ________________________________________ EQ Labs, Inc. (Pink Sheets:EQLB), inventor and marketer of the EQ Energy Drink, disclosed that sales for the six months ended June 30, 2010 increased 40% compared to the same period in the previous year. Earlier this year, EQ Labs had reported that sales increased 300% percent in the Las Vegas Region.



"We expect to perform very well this year for our shareholders," Chief Executive Officer, Maurice Owens, said in a statement. "Our innovative and great tasting products are being well received by consumers in some key markets throughout the United States.

EQ Energy Drink is currently sold in 800 stores in 48 states. The EQ Energy drink is the only effervescent-based tablet on the market today that is specially formulated with a combination of essential herbs and nutrients to easily dissolve in any beverage resulting in sustainable energy and a heightened sense of focus. The company is engaged in the process of recruiting additional international "sports" celebrities to endorse the EQ Energy Drink.


Mr. Owens concluded, "We are extremely pleased regarding the market acceptance of our product this year. We expect these positive trends to continue and we anticipate the ability to deliver continued good news to our loyal shareholders." EQ Labs, Inc. released the opening of a new office in Palm Harbor, FL. EQ Labs, Inc.'s relationship with Florida extends back over two years, when EQ Smart Energy Drink was the energy drink sponsor of the WFCMMA Cage Wars. At that time, the Clear Cut Group, Inc. served as distributors for EQ Labs and aggressively promoted the product throughout Florida in addition to contiguous states. Given the product's success there, EQ Labs decided to open an office in Palm Harbor that will serve as its East Coast office with responsibilities for recruiting and supervising sales and support personnel; establishing and oversight of additional satellite offices; participation in trade shows and other promotional events.

"The Company's goal is to expand its presence in the eastern half of the U.S.," stated Lonnie Snow, who will manage the Palm Harbor office and EQ Labs' East Coast operations. "Given the fact we are in the same time zone (here in Florida), we hope to reduce the response time, but more importantly, EQ can more efficiently cultivate and service accounts in this part of the country. The product is already being well received here in this region of the country and we want to build on that success," he added EQ Labs is engaged in the development, marketing and sale of EQ ("The Smart Energy Drink"). EQ is an effervescent tablet that can be dissolved in any beverage to provide instant energy. Consisting of a blend of essential vitamins, Gingko Biloba, and less caffeine than a cup of coffee. EQ is currently sold at Best Buy, 7-Eleven, Walgreens and other leading retailers.

Reed's, Inc. (NASDAQ:REED), maker of the top-selling sodas in natural food stores nationwide, reported that it is implementing its first ever Ad campaign with Google AdWords. The campaign will focus on driving millions of impressions and guiding consumers on where they can purchase Reed's and Virgil's brands, and more specifically the new Reed's Natural Ginger Nausea Relief.

Chris Reed, Founder and CEO, stated, "We have systematically positioned ourselves over the last two years to begin the early stages of a long term 'pull campaign' to spread the power of Reed's Ginger Brews and Virgil's brands to US consumers across the country. Our brands have very strong distribution in many national and regional mainstream/natural food stores. For the first time ever we are going to start communicating to consumers about the functional benefits of Reed's and let them know where to find our brands. Google has proven to be a very powerful communication tool to consumers around the world. We will create millions of impressions through this creative campaign and turn those impressions into new loyal Reed's and Virgil's users. Google is the leader in online advertising and we believe in their ability to connect new users to our portfolio of natural sodas. We have grown well without much advertising. This will be our first real foray into exposing our brands on a more mass market level. This is a new phase of the company's growth and we look forward to getting the message of our wonderful brands out to a much wider audience." Reed's, Inc. is making extraordinary beverages and confections using very old-fashioned, natural methods and wholesome, fresh ingredients. Reed's is a growing family of passionate entrepreneurs who have developed food and drink, which in Reed's opinion exceed any products within their categories in taste, quality and imagination, as Reed's is certain you noticed by now! Long before modern soft drinks existed, people brewed their own beverages. In the Caribbean, home brewed ginger beverages are a part of life. Reed's brews six carbonated ginger combinations using only the finest ingredients. The six flavors are: Original Ginger, Extra Ginger, Premium Ginger, Raspberry Ginger, Cherry Ginger and Spiced Apple. These award winning, top selling beverages are found internationally in gourmet and natural food stores. Reed's passion for ginger comes from its incredible flavor and health giving properties. Ginger is traditionally used to improve digestion, cure motion and morning sickness and for general health. The latest research is showing ginger to be anti-cancer, to lower cholesterol, and in Europe it is used as an arthritis medicine.

Reed's love for ginger has expanded to creating some of the finest candy and ice creams ever. The ice cream flavors include Original Ginger, Chocolate Ginger, and Green Tea Ginger. So go to your local store and get a delicious dose of health giving ginger with Reed's! China Cola can be found at many natural health food stores or ask for it at your favorite store.

Reed's, Inc. makes the top selling natural sodas in the natural foods industry sold in over 10,500 natural food markets and supermarkets nationwide. In 2009, Reed's started producing Private Label natural beverages for select national chains. Its six award-winning non-alcoholic Ginger Brews are unique in the beverage industry, being brewed, not manufactured and using fresh ginger, spices and fruits in a brewing process that predates commercial soft drinks. Reed's owns the top selling root beer line in natural foods, the Virgil's Root Beer product line, and the top selling cola line in natural foods, the China Cola product line. Recently, Reed's introduced its Reed's All Natural Ginger Nausea Relief product for the over-the-counter stomach aisle for all retail channels and acquired the Sonoma Sparkler brand, a sparkling juice celebration drink with an established customer base. Other product lines include: Reed's Ginger Candies and Reed's Ginger Ice Creams.

Dr Pepper Snapple Group, Inc. (NYSE: DPS) today disclosed the launch of a new corporate philanthropy program, ACTION Nation. The program will focus giving and volunteer efforts in support of DPS's mission to foster physically active, engaged and sustainable communities.

"At DPS, ACTION is at the heart of everything we do. Every DPS employee contributes to our success by taking action to meet the needs of our customers and consumers," said Tina Barry, senior vice president ? corporate affairs. "ACTION is also about giving back to our communities. All across North America, DPS employees are taking action to improve the communities in which we live and work." ACTION Nation focuses on four key areas: 1. Fit and active lifestyles; 2. Environmental initiatives; 3. Community celebrations and, 4. Emergency relief.

"By 2015, we plan to contribute a total of 100,000 volunteer hours and attain an annual giving level of $10 million in charitable cash donations, with the majority of support focused on fit and active lifestyles, environmental initiatives, community celebrations and emergency relief," said Barry.

Dr Pepper Snapple Group, Inc. is the leading producer of flavored beverages in North America and the Caribbean. DPS's success is fueled by more than 50 brands that are synonymous with refreshment, fun and flavor. DPS has 6 of the top 10 non-cola soft drinks, and 9 of our 12 "power brands" are No. 1 in their flavor categories. In addition to DPS's flagship Dr Pepper and Snapple brands, our portfolio includes Sunkist soda, 7UP, A&W, Canada Dry, Crush, Mott's, Squirt, Hawaiian Punch, Peñafiel, Clamato, Schweppes, Venom Energy, Rose's and Mr & Mrs T mixers.

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