dotMobi Enhances DeviceAtlas with Mobizoft
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[August 26, 2008]

dotMobi Enhances DeviceAtlas with Mobizoft

(Wireless News Via Acquire Media NewsEdge)
dotMobi, the company behind .mobi, the ICANN-approved Internet address
designed specifically for helping consumers find mobile content,
announced the inclusion of Mobizoft video content adaptation data into
the DeviceAtlas, a source of mobile handset information for mobile
content developers.

As forecast by analyst firm Infonetics Research, the number of mobile
video subscribers is set to soar to over 46 million by 2010. To help
content providers take advantage of that, Mobizoft, a provider of
mobile Internet-enabling products, now contributes its device-level
data to help DeviceAtlas users create content for the burgeoning mobile
broadcast market.

"Adapting video content for mobiles has traditionally been difficult
due to wide variations in device capabilities," said Paul Nerger, Vice
President of Advanced Services and Applications, dotMobi. "I'm thrilled
to see Mobizoft join the growing number of companies providing bulk
data to DeviceAtlas. Mobizoft brings unique capabilities in regards to
media streaming, which is at the cutting edge of the mobile web.
DeviceAtlas users will benefit tremendously from Mobizoft's innovation."

As part of this agreement, Mobizoft will gain licensed access to the
DeviceAtlas database, which will also improve the breadth and width of


their own device database and capabilities.

"We are constantly working to improve the experience of developing
mobile Web video broadcasting and advertising, which is often made
difficult by the variety and capabilities of devices," said Maria
Christensen, CEO of Sweden-based Mobizoft. "In working with dotMobi, we
are able to provide DeviceAtlas users with information for creating
rich mobile content for nearly every video-capable device on the
planet."



((Comments on this story may be sent to newsdesk@closeupmedia.com))

((Distributed on behalf of 10Meters via M2 Communications Ltd -
http://www.m2.com))
((10Meters - http://www.10meters.com))

Copyright ? 2008 Wireless News

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