|
Dentsu Chooses Turn [Professional Services Close - Up]
(Professional Services Close - Up Via Acquire Media NewsEdge) Turn has been adopted by Dentsu, an advertising and public relations company.
"The Turn platform allows us to innovate and provide custom advertising campaigns and audience intelligence to our customers, by offering a more granular access to data at scale," said Satoshi Saeki, Marketing Director Integrated Data Solutions Centre at Dentsu, in a release. "This enhanced flexibility allows us to leverage our deep pool of data along with Turn's powerful data analytics capabilities to drive results for advertisers."
"Dentsu is a great example of a Turn customer that is constantly innovating to provide better experiences for their audiences," said Bill Demas, president and CEO of Turn. "We have built a premium global ecosystem on our platform to help brand and agency marketers better engage consumers across all channels and devices."
((Comments on this story may be sent to [email protected]))
(c) 2014 ProQuest Information and Learning Company; All Rights Reserved.
[ Back To TMCnet.com's Homepage ]
|
