| [April 17, 2012] |
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Decision Resources Group Acquires Pinsonault
BURLINGTON, Mass. & MT. OLIVE, N.J. --(Business Wire)--
Decision Resources Group, one of the world's leading research and
advisory firms focusing on healthcare insights and analysis, announced
today that it acquired Pinsonault, a leading provider in offering
managed markets-specific business and training solutions to the
pharmaceutical and biotech industries. The acquisition of Mt. Olive,
NJ-based Pinsonault by Burlington, Mass.-based Decision Resources Group
will result in a significant expansion of Decision Resources Group's
Market Access Business Unit which currently includes Fingertip
Formulary, HealthLeaders-InterStudy and PharmaStrat.
Jim Lang, who was appointed President of the Market Access Business Unit
at Decision Resources Group in January of 2012, will head up the
integration of the Pinsonault brand. Mr. Lang was the President of IHS (News - Alert)
Cambridge Energy Research Associates (IHS CERA), a recognized leader in
energy industry subscription information products, advisory services and
events. Prior to IHS CERA, he was President of Strategic Decisions Group
(SDG), a leading global strategy consultancy, spending 17 years advising
a wide range of Global 1000 companies. After a successful management
buyout in 2000, Jim led the firm through solid growth and a successful
restructurings/sale in 2006 when SDG's largest Life Sciences practice
was sold to IMS Health. Most recently, Mr. Lang has been an active
private investor and advisor, providing seed and growth capital to a
dozen companies in the healthcare, clean tech and business services
space, and serving on a number of boards.
Regarding the purchase, Mr. Lang said, "This acquisition is aother
example of how Decision Resources Group is bringing together the
best-in-class brands in a way that allows our clients to leverage these
premier offerings to suit their unique business needs. Pinsonault's
renowned reputation for quality and customer service makes it a brand we
are excited to see added to our portfolio."
Pinsonault serves its clients with three business lines: business
solutions that include a suite of data and analytic tools to support
managed markets marketing and sales staff; managed markets training that
offers the leading online training program for biopharma companies
looking to improve business activities within the managed market space;
and events and research which include the well-known and well-attended
bi-annual Managed Markets Summits.
"We are excited to begin our next surge of growth as a brand within the
Decision Resources Group family," said Christian Pinsonault, Managing
Partner at Pinsonault. "With our unique and proven training solutions
for selling and marketing into the managed markets space as well as our
highly attended conferences, we feel we can add a new dimension to the
services that Decision Resources Group currently offers."
"The opportunity our employees and our brand now have as part of the
Decision Resources Group family is tremendous," added Tony Pinsonault,
Managing Partner at Pinsonault. "Our 16 years in the business has taught
us to wisely choose who to partner with and we are thrilled that
Decision Resources Group has the confidence in us to bring us into their
fold."
Pinsonault will remain headquartered in Mt. Olive, NJ.
About Pinsonault
Pinsonault is dedicated to and focused on delivering high quality,
Managed Markets specific, business and training solutions within the
pharmaceutical and biotech industries. The organization strives to
create customer specific solutions that provide valuable strategic
insight and results oriented tactical tools enabling clients to identify
and capitalize on Managed Markets business opportunities. For more
information about Pinsonault, please visit www.Pinsonault.com.
About Decision Resources Group
Decision Resources Group offers best-in-class, high-value information
and insights on critical issues within the healthcare industry. The top
biopharmaceutical, medical technology and managed care companies rely on
the Company's predictive analytics to make fully informed decisions that
are crucial to their success. Visit Decision Resources Group at www.DecisionResourcesGroup.com.
All company, brand, or product names contained in this document may
be trademarks or registered trademarks of their respective holders.

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