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Corporate Run keeps pros on their toes [Sun Sentinel, Fort Lauderdale, Fla.]
[March 29, 2012]

Corporate Run keeps pros on their toes [Sun Sentinel, Fort Lauderdale, Fla.]

(South Florida Sun Sentinel (FL) Via Acquire Media NewsEdge) March 30--Thursday night's traffic jam took place on foot, as more than 5,000 runners burst out of their cubicles and conquered downtown Fort Lauderdale in the largest-ever edition of the Mercedes-Benz Corporate Run.

With titans of industry and interns alike running a 5K, the question had to be asked: Why was Todd Kinsler the only one wearing a tie? Kinsler had the decency to wear a dress shirt, dress socks and a maroon, gorilla-emblazoned tie to a corporate event.

"You want to be professional," Kinsler chuckled. "It's a networking thing." Kinsler did quip that after mile two of the three-mile run he had to tear the sleeves off the not-so-freshly-starched white buttondown.


Men's winner Evan DeHart of Moss and Associates took the race a bit more seriously than Kinsler -- he had something to prove.

The former University of Cincinnati runner ran the race as an intern, when he was registered as a ringer for Moss. He didn't win those two years, but still was able to get a full-time job at the company. No longer feeling the pressure to win, DeHart went out and ran his race, pacing the field by more than a minute.

DeHart just finished working on the construction of the Marlins' new stadium. After the race, DeHart joked that he was going to use the prize money to take in a night at the ballpark -- though he might only be able to park.

Marlene Persson of Atlantic Rehabilitation was the top women's finisher. After not winning last year, Persson made sure she reclaimed first place in 2012. She finished in 18:34.

The Fort Lauderdale stop of the Corporate Run set a record for registration, with 5,246 runners from 230 companies competing. This year's run outdrew the 2011 race by more than 500 runners and 80 companies.

West Palm Beach and Miami will host their own Corporate Runs in April.

"This was started back in 1985 in Miami, and I don't know if they knew then what it was going to grow into," event organizer Derek Hodes said. "It's really become a cornerstone for many companies in South Florida." Motorola had the largest group of runners -- again -- but Baptist Health South Florida made a push for the honor. Motorola flooded the field in 2011, putting out 100 more runners than any other company. This year, Baptist was only 22 runners behind.

Motorola might have seen its unquestioned enrollment dominance challenged, but no one was matching the telecommunications giant when it came to the post-race party.

While most post-race tents had a variety of beers, sandwiches and finger food, Motorola upped the ante, bringing in a massage table and massage therapist.

And while an open bar and free massages sound like the party of the year, it did shut down at 10 p.m. Everyone had to be back at work in the morning.

Dieter Kurtenbach: dkurtenbach@tribune.com, 954.319.8504, @SFSSDieter ___ (c)2012 the Sun Sentinel (Fort Lauderdale, Fla.) Visit the Sun Sentinel (Fort Lauderdale, Fla.) at www.sun-sentinel.com Distributed by MCT Information Services

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