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Cloud Channel Survey 2018 Results: AVANT Communications Announces FindingsAVANT Communications announced today the findings of its Cloud Channel Survey 2018. Together with Channel Partners, Hosting, Masergy, Navisite - Spectrum (News - Alert) Enterprise and TALARI Networks, the findings reveal key insights about the state of selling cloud services. Conducted by Edge Strategies in early 2018, the research looked at understanding major customer trends and changes in decision drivers as they impact IT and cloud services channel sales. "The key findings in the survey are quite telling about what it takes to win in this market as a channel sales professional," said Ian Kieninger, chief executive officer and co-founder, AVANT. "The survey looked at 51 different success criteria and the secret sauce of success became very clear. It's time for sellers to make a hard assessment of their business and how they are selling today's IT services. The rate of change in the market is increasing and there is a clear, expanding gap, emerging between winners and losers." Key findings from the report include:
Channel Risk Score:
Characteristics of sellers participating in the survey:
Quotes from participating partners: "We're really excited about being a part of this new survey," said Bill Santos, President, Stelligent, a division of HOSTING. "We believe it provides a truly unique perspective into the market and where it's heading, based on real projects underway and the organizations who are involved in them." "AVANT continues to be one of the most innovative and forward- thinking partners we work with," said Ray Watson, Vice President of Global Technology at Masergy. "This survey affirms what many in our industry already knew, AVANT is driving innovation and digital transformation across the channel." "The 2018 Cloud Channel Survey demonstrates that clients today are leaning on key partners to position them for evolution of their IT investments to the cloud based upon sound business criteria," said Sumeet Sabharwal, general manager and group vice president, Navisite. "As a consultative managed cloud services provider, Navisite is fully involved in the entire process and delivers expertise and responsiveness to meet client requirements." "Since most sellers differentiate themselves with pre-sales consulting and customer support, and over half add extra value with implementation, professional and managed services, it's key to understand the quality of a vendor's technical acumen and follow-through quality," said George Just, VP-Channels, Talari Networks (News - Alert). "With an average NPS of 90+, Talari Failsafe SD-WAN technology empowers solutions providers with the exclusive, expert knowledge they need to succeed in a hot, crowded market." To download the full report and for more information, visit https://www.goavant.net/Cloud-Channel-Survey. About AVANT AVANT is a channel sales enablement company and the nation's premiere distributor for next generation technologies. AVANT adds unique value with its focus and expertise in channel sales assistance, sales training, sales guidance, and sales tools to fuel IT services business growth. From complex cloud designs to global wide-area network deployments, AVANT sets the industry standard in enabling its partners and clients to make intelligent decisions about services, technology and cost-effective communications. For more information, visit www.goavant.net. Follow us on https://www.linkedin.com/company/avant-communications_2 and https://twitter.com/@avant_CCC
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