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CALIFORNIA ASSOCIATION OF REALTORS Deploys Interactive Intelligence IP Communications Software SuiteINDIANAPOLIS & LOS ANGELES --(Business Wire)-- The CALIFORNIA ASSOCIATION OF REALTORS® (C.A.R.), a trade association of 165,000 California real estate agents, has replaced its PBX system with Interactive Intelligence Group Inc.'s (Nasdaq: ININ) Customer Interaction Center™ (CIC), an all-in-one IP communications software suite. According to C.A.R., it deployed CIC to improve system integration, support remote staff, and add disaster recovery capabilities. "CIC has accomplished precisely what we wanted," said Joshua Sharfman, C.A.R.'s chief technology officer. "Its single-platform, open software architecture has reduced integration requirements and made it easy to interoperate with our Microsoft (News - Alert) Dynamics system. This streamlined architecture has also led to a 67 percent decrease in annual maintenance costs." CIC has also enabled C.A.R. to incorporate its on and off-site agents and attorneys into its contact center. "We handled more than 168,000 calls from our members in 2013, mostly concerning crucial legal questions," Sharfman said. "CIC's remote support has enabled us to tap into our offsite agents and attorneys so we can more quickly and effectively respond to important member questions." In addition, C.A.R. has taken advantage of CIC's failover support. "We have offices in Los Angeles and Sacramento," Sharfman said. "CIC provides rock-solid disaster preparedness with its ability to maintain full functionality and automatically route calls to our Sacramento office should we have a failure in L.A. or vice versa." C.A.R. worked with Advanced Call Processing (www.acp-us.com), a Southern California-based reseller specializing in unified communication solutions, to select, deploy, and support CIC. "ACP was careful to understand our objectives for a new communications system," Sharfman said. "As an Interactive Intelligence Elite Partner for the last seven years, ACP also brought the highest level of CIC knowledge. Combined with its more than 20 years of experience working with UC systems, these attributes helped us achieve a fast and smooth deployment, along with maximum return on investment." Today, CIC supports all of C.A.R.'s employees located at its L.A. and Sacramento offices. C.A.R. uses CIC for audio conferencing, automatic call distribution, faxing, unified messaging, and voicemail. "CIC has performed flawlessly," Sharfman said. "The icing on the cake is that our maintenance costs are now just a third of what we paid for our legacy PBX maintenance."
About CALIFORNIA ASSOCIATION OF REALTORS
About Interactive Intelligence Interactive Intelligence is the owner of the marks INTERACTIVE INTELLIGENCE, its associated LOGO and numerous other marks. All other trademarks mentioned in this document are the property of their respective owners. ININ-G
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