BlueStar to Distribute Confidex RFID Tags
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[November 21, 2008]

BlueStar to Distribute Confidex RFID Tags

Florence, KY�November 20, 2008�BlueStar, the leading innovator in solutions-based distribution for Auto ID, Point-of-Sale, Mobility, and RFID products, announces that it is now carrying Confidex�s product line of UHF GEN 2 hard tags and specialty labels for asset tracking.



Confidex�s family of unique RFID tags have been successfully used in a variety of demanding applications such as identification of IT assets, vehicles, rail cars, and returnable transit items (RTI). Tracking IT assets such as servers, routers, storage devices, and desktop computers, as well as any portable devices such as removable hard drives and laptops, is becoming increasingly crucial for most companies. Using UHF RFID technology to keep track of various high-value devices in multiple locations reduces inaccurate inventory data.

�The Steelwave Micro, Confidex�s most recent tag (News - Alert) addition, provides the superior mount-on-metal performance required by most Server, LapTop, and PC tracking applications,� says Dan Miller, BlueStar�s RFID Program Manager. �BlueStar is delighted to add the Confidex product to our industry-leading line of RFID tags and labels.�



�We are pleased to provide BlueStar with this vital part of their asset-tracking solutions as well as our durable tags used on RTIs in Retail, Postal and Courier, Food & Beverage, and Automotive industries,� says Confidex�s Sales and Business Development Director for the Americas� Bill Compitello.

About Confidex
Confidex, headquartered in Tampere, Finland, is a fast-growing company with unique expertise in RFID design, manufacturing, and system engineering. With offices in Europe, North America, and China, Confidex provides high-performing, industry-standard RFID tags for demanding applications. The company�s highly experienced team has enabled Confidex to quickly become the trusted partner for major vendors and end-users in the RFID industry.
Confidex�s core competencies and experience span HF (high frequency) and UHF (ultra high frequency) antenna design, tag manufacturing, and advanced tag conversion and encapsulation.

About BlueStar
BlueStar is a leading solutions-based distributor of Point-of-Sale, bar coding, data collection, radio frequency identification (RFID), and wireless mobility products. BlueStar works exclusively with VAR Partners, providing them with complete solutions at competitive prices. The company brings unequaled expertise to the market, offers award-winning technical support and is an authorized service center for a growing number of manufacturers. For more information about BlueStar, please contact a BlueStar Account Executive or log on to www.bluestarinc.com.

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