Ban Ki-moon launches UN WeChat account
BEIJING, Jun 14, 2013 (Xinhua via COMTEX) --
The United Nations (UN)
Secretary-General Ban Ki-moon launched the organization's official
WeChat account on Friday in a bid to boost the UN's social media
presence in China, the Office of the UN Resident Coordinator in
The secretary-general launched the account from New York with a
video message broadcast on WeChat and other social media
"I hope that this UN WeChat will enable many Chinese citizens
to understand the latest news and information about what we are
doing and why it matters," said Ban.
WeChat, a popular mobile social networking platform developed
by Chinese IT company Tencent, offers voice messaging and
information sharing services. According to company data released
in January, WeChat has attracted 300 million registered users
since its launch in 2011.
The UN launch comes before the secretary-general's four-day
official visit to China from June 18 to 21. This will be his sixth
visit to the country since his appointment in 2007.
The UN WeChat account will be managed by the UN Department of
Public Information in New York and will share the organization's
work with its subscribers. WeChat users can follow the account by
searching ID "lianheguo" or scanning the QR code, according to the
coordinator office in China.
From Friday, users can also join a Q&A session by submitting
questions for the secretary-general through the UN WeChat account.
Questions will be forwarded to Ban and his answers will be
published on WeChat during his visit. The account will also update
Ban's visit in China, added the office.
The office also said the official UN Weibo (China's
Twitter-like microblogging platform) account will soon gain its
four millionth follower. A certificate for this will be presented
during the secretary-general's visit.
Data from the China Internet Networks Information Center showed
that the country's online population had reached 564 million at
the end of last year, with the number of mobile Internet users
hitting 420 million.
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