Bakery and Cereals Market Trends : UK & China Analysis
(M2 PressWIRE Via Acquire Media NewsEdge) RnRMarketResearch.com adds Market Focus: Trends and Developments in the Bakery and Cereals Sector in the UK and Market Focus: Trends and Developments in the Bakery and Cereals Sector in the China research reports to its store. These reports provide a concise overview of the Bakery & Cereals market in the UK and China. After reading these reports, readers will understand the size of the market, the economic, demographic, and behavioural trends that will drive its evolution and the leading players within the market, allowing them to plan effectively for the future.
This overview of the consumer and market dynamics of the UK's & China's Bakery & Cereals sector allows new entrants and established players to gain rapid and comprehensive insight into the current state of the market and identify the key trends that will drive growth in the coming years. Market Focus: Trends and Developments in the Bakery and Cereals Sector in the UK report is available at http://www.rnrmarketresearch.com/market-focus-trends-and-developments-in-the-bakery-and-cereals-sector-in-the-uk-market-report.html and Market Focus: Trends and Developments in the Bakery and Cereals Sector in the China report is available at http://www.rnrmarketresearch.com/market-focus-trends-and-developments-in-the-bakery-and-cereals-sector-in-china-market-report.html .
In the UK, squeezed disposable income means that consumers are staying at home more often, instead of going out. Low Fat and Low Sugar diets are also increasing in the UK, due to pressures of a growing obesity consciousness, which might impact those Bakery products with a high fat content. Marketers are innovating with smaller sized packs, so that the British consumer can indulge without feeling guilty, and therefore reduce their obesity concerns. Whereas in China, steady economic growth across the last decade period 2000-2010 has resulted in rise in the disposable income, thus increasing the purchasing power of the consumer. Chinese GDP per capita has risen steadily across the years while population growth has stabilized. However an increase in consumption is a positive factor resulting due to higher disposable income.
What are the key drivers behind recent market changes?
The UK's eating habits are impacted by an aging population, busy lifestyles and a shift in consumer preferences towards nutritional and healthy eating. On the other hand, as the Chinese consumers grow better off, they are becoming more selective and are more likely to seek out quality Bakery products. Products from large supermarkets and multi-national Bakery chains are increasingly popular among consumers with the rise in Bread consumption from 0.6 Kg per capita in 2007 to 0.9 Kg in 2012. Also, stricter food laws imposed by the government regarding the traceability of ingredients following a number of food scares have increased the demand for Quality.
What makes these reports unique and essential to read?
These reports bring together consumer insight and market data to provide a comprehensive brief of China's and the UK's Bakery & Cereals sector. This allows for the rapid identification of key growth opportunities across 11 Bakery & Cereal categories and their packaging.
Key Features and Benefits of the UK Bakery and Cereals Market report, available for purchase at http://www.rnrmarketresearch.com/contacts/purchase?rname=125142, include:
Analysis of consumer behaviour, economic conditions, and demography reveals emerging opportunities in the Bakery & Cereals sector.
Key growth categories are highlighted by analysing the market dynamics of 11 Bakery & Cereal categories.
Market shares are provided for the leading brands and private label across Bakery & Cereals categories.
An overview of packaging trends in the UK's Bakery & Cereals sector is provided, including primary packaging material and type, packaging closures, and outer packaging.
Key Highlights of the UK Bakery and Cereals Sector Report (http://www.rnrmarketresearch.com/market-focus-trends-and-developments-in-the-bakery-and-cereals-sector-in-the-uk-market-report.html ) include:
Sugar content in Breakfast Cereals and Salt content in Bread are major issues which will impact formulations in both the categories.
Health consciousness has increased, but taste and in indulgence are still among the major influencers in choice of bread. Companies are blending whole meal and white flour together to give best of both worlds.
Value for money will continue to be among key factor in choices of the products in Bakery & Cereals market.
Marketers are increasingly seeing busy life as an opportunity to fill the gap with on-the-go products like Breakfast Biscuits.
Bread & Rolls, Cookies (Sweet Biscuits) and Cakes & Pastries accounted for almost three-fifths of the total number of packs used in the UK's Bakery & Cereals sector in 2012, driving significant demand for Flexible Packaging Film and Bags/ Sachets.
Key Features and Benefits of the China Bakery and Cereals Market Report, available for purchase at http://www.rnrmarketresearch.com/contacts/purchase?rname=125141, include:
Analysis of consumer behavior, economic conditions, and demography reveals emerging opportunities in the Bakery & Cereals sector.
Key growth categories are highlighted by analyzing the market dynamics of three Bakery & Cereals categories: Baking Ingredients, Baking Mixes, Bread and Rolls, Breakfast Cereals, Cakes, Pastries & Sweet Pies, Cereal Bars, Cookies (Sweet Biscuits), Dough Products, Energy Bars, Morning Goods, Savoury Biscuits.
Market shares are provided for the leading brands across the Baking Ingredients, Baking Mixes, Bread and Rolls, Breakfast Cereals, Cakes, Pastries & Sweet Pies, Cereal Bars, Cookies (Sweet Biscuits), Dough Products, Energy Bars, Morning Goods, Savory Biscuits categories.
An overview of packaging trends in the Chinese Bakery & Cereals sector is provided, including primary packaging material and type, packaging closures, and outer packaging.
Key future trends are highlighted and analysed in order to identify opportunities and threats in the Bakery & Cereals sector.
Key Highlights of the Chinese bakery and cereals sector report (http://www.rnrmarketresearch.com/market-focus-trends-and-developments-in-the-bakery-and-cereals-sector-in-china-market-report.html ) include:
According to Trimetric, the total population of China has reached 1.34 billion by 2012, with 631 million loving in urban areas. Increased westernized lifestyles among these urban consumers in recent years has seen a growing popularity for Cakes & Pastries as traditional dessert alternatives.
In 2012, 17% of Bakery & Cereal consumption by value was motivated by the desire to have new or novel experiences, and this behavior is expected to become more widespread.
With the rapid aging of China's population, marketers face the challenge of targeting middle-aged consumers and their specific nutritional needs and consumption habits, who are increasingly oriented to "western" food habits and lifestyles.
Young and urban-based consumers will continue to seek out fun products and those that help them relax, leading to the growth of Bakery products like Cakes & Pastries in the country.
Growing consumption of Bakery & Cereals products in China will improve demand for all pack materials and types between 2012 and 2017. However, demand for Flexible Packaging and Paper & Board packaging will rise particularly quickly as a result of their growing usage across all Bakery & Cereals products.
Explore more reports on baked foods and related markets at http://www.rnrmarketresearch.com/reports/food-beverage/food/baked-foods .
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