ARPU~UP and Interteam Successfully Establish New Branded Online Presence for DeveloPrint
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[August 07, 2008]

ARPU~UP and Interteam Successfully Establish New Branded Online Presence for DeveloPrint

Jerusalem, Israel � ARPU~UP, a provider of online marketing strategy consulting services, and Interteam Content Services, a provider of quality written content for Web sites, successfully completed a joint project for the setting up of a new, branded Internet presence for DeveloPrint, a market leader in the field of TransPromo marketing.



ARPU~UP and Interteam jointly concluded, in a very short timeframe, a project aimed at re-branding and building DeveloPrint�s Web image, which consisted of composing professional content aimed specifically at different target audiences. This involved, among other tasks, setting up the company�s Internet site, writing and distributing PR materials and the deployment of Web site optimization techniques.

The two companies assumed full responsibility for building the new Web site, helping DeveloPrint to define and implement its online marketing strategy and carrying it out. DeveloPrint�s Web site was designed by graphic design studio, MStudio.



�ARPU~UP and Interteam managed to set up a professional and user-friendly Web site in a very short time, giving our company a serious boost ahead of the international print media trade show Drupa 2008," said Dotan Buchsweiler DeveloPrint�s CEO. �The two companies set up a state-of-the-art site, for which we were highly complimented, and which serves as an extremely efficient marketing tool.�

�DeveloPrint�s new web site demonstrates well the effective results the corporate world can achieve by using the right online marketing strategies,� said Boaz Babai, ARPU~UP�s founder and CEO. �It is clear, that by effectively combining Search Engine Optimization (SEO) methods and quality content, companies can significantly leverage their Web sites, turning them into a key element of marketing strategies. Working with the management teams of DeveloPrint and Interteam proved to be an inspiring and exciting opportunity.�

�By combining ARPU~UP�s know-how and expertise with Interteam�s proven ability to provide quality writing services, we have proved once again that quality content is one of the most underutilized, simple and cost-effective manners of boosting Web sites� activity,� said Dan Gerstenfeld, CEO of Interteam Content Services. �By applying the right content to different targeted audiences, we managed to build specific pages that were tailor-made for each of DeveloPrint�s different clients."

About DeveloPrint
DeveloPrint is a market leader in the field of TransPromo marketing. The company specializes in high-volume transactional documents and direct mail colour output, turning variable data into powerful marketing tools. This is done by combining the most advanced digital printing technologies with DeveloPrint know-how and expertise.

DeveloPrint offers more than 12 years experience in mass production digital colour printing and marketing, extensive know-how in variable data analysis, CRM, campaign management and creative tailored applications management of end-to-end projects.

For more information about DeveloPrint, please visit at, www.developrint.com.

Company Contact:
Dotan Buchsweiler
+32 479775353
dotan@developrint.com

About ARPU~UP
ARPU~UP is a Web marketing strategy consulting firm, providing online marketing strategies to Israeli innovative business start-up companies. ARPU~UP provides an effective method of driving highly targeted visitors to Web sites using Web marketing techniques, including: natural SEO, PR optimization & delivery, Pay-Per-Click campaign management, corporate blog marketing and smart online marketing guerrilla.

In the last two years ARPU~UP handled the Internet marketing activities of sport user-generated content Web site Sportingo, mobile advertising startup innerActive, online tech support SupportSpace (News - Alert) and mobile application developer Jagag Mobile. The company also executed optimization projects for MetaCafe, Mobixell and BeInSync.

For more information about ARPU~UP, please visit www.arpu-up.com.

Company Contact:
Boaz Babai
+972-54-5700157
boaz.babai@arpu-up.com

About Interteam Content Services
Interteam Content Services specializes in writing for web sites. The company assures that the information users obtain from its clients� Web sites is well written and presented, interesting, accurate, and up-to-date. Interteam Content Services was founded by veteran journalist Dan Gerstenfeld.

The company specializes in business, finance and hi-tech, and provides services to a wide range of companies in Israel and abroad. Interteam�s clients include some of Israel�s leading financial institutions, real estate companies and venture capital and private equity funds.

For more information about Interteam, please visit at, www.interteam.co.il.

Company contact:
Dan Gerstenfeld
+972-52-3745-989
dan@interteam.co.il

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