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Americans Addicted to Mobile Banking; 55 Percent Accessing Accounts 2-3 Times a Week or MoreAccording to findings released today from Carlisle & Gallagher Consulting Group (CG, www.carlisleandgallagher.com), a business and technology consulting firm exclusively focused on the financial services industry, 55 percent of Americans say mobile banking is a habitual part of their lifestyle. In September 2014, CG surveyed 1,005 U.S. consumers online and conducted qualitative phone interviews with financial services executives at the top 20 U.S. financial institutions, to understand how mobile banking and the shift in mobile device size (tablets getting smaller, smart phones getting larger) will influence how Americans do their banking in the 21st Century. "An ever-increasing consumer demand for instant gratification is seeping into every facet of our lives, including how we bank," said Byl Cameron, CG's Digital Practice Lead. "Consumers want to do everything on every device that they own: laptop, smartphone, phablet or tablet." Key Study Findings
To request a copy of CG's research report on digital strategies for the consumer mobile banking lifestyle available in March 2015, email [email protected]. View CG's research on SlideShare: https://www.slideshare.net/InspiredbyCG/mobile-banking-the-new-american-addiction Upcoming Events: NYPAY - "Tablets, Phablets, Laptops and Phones: How Does What You Carry Affect What You Do?" When: Wednesday, February, 4, 2015; Where: 30 Rockefeller Plaza, New York, NY 10112. Register to attend: https://www.eventbrite.com/e/tablets-phablets-laptops-and-phones-how-does-what-you-carry-affect-what-you-do-tickets-14970580409 Google (News - Alert) Hangouts On Air - "Are You Addicted to Mobile Banking? Q&A with CG Digital Practice Lead, Byl Cameron" When: Friday, January 30, 2015 at 1:00 p.m. ET; Where: http://www.youtube.com/watch?v=xZz99JO7lwY; Tweet questions before and during to #askCGDigital About Carlisle & Gallagher Consulting Group Carlisle & Gallagher Consulting Group (CG), www.carlisleandgallagher.com, is the business and technology consulting firm that 7 of the 10 largest financial institutions in North America count on to help them solve their greatest challenges. We've earned the trust and ongoing partnership of these industry leaders because of our exclusive focus on the financial services industry, the unparalleled experience of our people, the exceptional customer service we provide and the definitive, repeatable results we consistently deliver.
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