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Advito Boosts Its Hotel Consultancy Expertise, Hiring Industry Authority Steve Peterman as Hotel Practice LeaderHotel industry expert Steve Peterman has joined corporate travel consultancy Advito as vice president and principal of the firm's hotel practice. Peterman joins the firm's team of leading industry experts, further expanding growth spurred by Advito's Dynamic Performance Management offering, which enables clients to better manage their travel programs through ongoing strategic analyses. This press release features multimedia. View the full release here: http://www.businesswire.com/news/home/20171019005074/en/ 
Hotel industry expert Steve Peterman has joined corporate travel consultancy Advito as vice president and principal of the firm's hotel practice. (Photo: Business Wire) "Steve brings a unique perspective and a new skill set to our company," says Advito Managing Director April Bridgeman. "His progressive views on hotel sourcing, merchandising in managed travel and a strong understanding of hotel revenue management practices will provide tremendous insights for our clients." Prior to joining Advito, Peterman had extensive experience with Expedia (News - Alert) Inc., including a position as director of hotels for Egencia, the company's corporate travel arm. In addition, he most recently served with HRS Hotel Solutions, leading new client development and U.S. expansion efforts. "Corporate travel is undergoing the same disruptive process the consumer side of the business experienced years ago," says Peterman. "This is an exciting time! I look forward to leveraging my expertise in the consumer travel space - particularly in digital media to provide advantages to clients seeking to improve the traveler experience, enhance compliance and save money. Similar with how consumer sites rely heavily on data and audience targeting to convert sales, I believe there is a cross-over opportunity to incorporate a similar use of travel data to help clients optimize their supply and demand trends to achieve program goals." In addition to its strength in traditional sourcing, Advito is investing in building its team to offer corporate clients the strategic expertise needed as the industry landscape evolves. Earlier this year the firm announced its Demand & Behavior Management Practice, building upon the success of its relationship between worldwide technology leader Cisco (News - Alert) and Advito's Total Collaboration Management and Traveler Engagement services. "It's a compelling time to work in the corporate travel business," says Peterman. "I look forward to working with our teams to guide clients through the processes required to experience even greater benefits from their travel program, while meeting their company's business objectives." About Advito Advito is a corporate travel advisory that helps companies modernize travel category management-pushing beyond traditional sourcing and measurement tactics-for better spend outcomes in a data-rich world. We offer a full spectrum of services to help you better manage your program, reduce travel spend and in?uence traveler behavior. Contact us today at [email protected] or for more information, visit www.advito.com. About BCD Travel BCD Travel helps companies make the most of what they spend on travel. For travelers, this means keeping them safe and productive, and equipping them to make good choices on the road. For travel and procurement managers, it means advising them on how to grow the value of their travel program. In short, we help our clients travel smart and achieve more. We make this happen in 108 countries with almost 13,000 creative, committed and experienced people. And it's how we maintain the industry's most consistent client retention rate (95% over the past 10 years), with 2016 sales of US$24.6 billion. For more information, visit www.bcdtravel.com. About BCD Group BCD Group is a market leader in the travel industry. The privately-owned company was founded in 1975 by John Fentener van Vlissingen and consists of BCD Travel (global corporate travel management), Travix (online travel: CheapTickets, Vliegwinkel, BudgetAir, Flugladen and Vayama), Park 'N Fly (off-airport parking), Airtrade Holland (consolidation and fulfillment) and joint venture Parkmobile International (mobile parking applications). BCD Group employs over 14,000 people and operates in 108 countries with total sales of US$26.4 billion, including US$10.4 billion partner sales. For more information, visit www.bcdgroup.com. View source version on businesswire.com: http://www.businesswire.com/news/home/20171019005074/en/ |
