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Advertising and marketing services [TendersInfo (India)](TendersInfo (India) Via Acquire Media NewsEdge) Contract award: online marketing campaign of prague on social networks and the internet for a period of 36 months. The subject of the public contract is the implementation of online marketing campaigns, using a defined creative content, in order to improve the image of Prague as an exclusive tourist destination. The required performance of the particular: - The establishment of a media strategy for digital media - a long-term action plan aimed at achieving set KPIs in accordance with the offer, made by creative digital agneturou, - Service digital media agency - definition range of services provided by digital media agency, - YouTube - TrueView in-stream ads - advertising format provided by Google, suitable for web promotion spots designed creative agency platform YouTube - Imaging campaign - a form of Internet advertising campaign to promote pre-determined sizes of banners, - Social Media - Internet platform, which leads to social interactions between people who create, share and exchange information and ideas in virtual communities and networks, - Search Engine Marketing (SEM) - Search engine marketing tool, aimed at promoting and increasing the visibility and reputation of the site, thus increasing traffic. Total final value of contract(s): 50 202 990 CZK Including VAT. VAT rate (%) 21 Date of contract award decision: 1.10.2014 Contractor name : MEDIACOM PRAHA S.R.O. Contractor address : Opletalova 55 110 00 Praha 1 CZECH REPUBLIC Implementing agency : Pra?sk? informacn? slu?ba 00064491 Arbesovo n?mest? 70/4 Contact point(s): Pra?sk? informacn? slu?ba For the attention of: Ing. Jana ?ubrtov? 150 00 Praha 5 CZECH REPUBLIC Telephone: +420 221714327 E-mail: [email protected] Internet address(es): General address of the contracting authority: http://www.praguecitytourism.cz/ Address of the buyer profile: https://www.egordion.cz/nabidkaGORDION/profilPIS Electronic access to information: https://www.egordion.cz/nabid Country :Czech Republic Email : [email protected] Url : http://www.mcpraha.cz/cz/home.aspx (c) 2014 Euclid Infotech Pvt. Ltd. Provided by SyndiGate Media Inc. (Syndigate.info). [ Back To TMCnet.com's Homepage ] |