Did you know that you do not have to invest a penny on advertising to get more followers on Instagram? While you can spend on advertising and growth services, it is not necessary when you know the growth hacks needed to spark growth.
The key to this ideal is having engaged followers. While some focus on the number of followers they need to gain more popularity, they do not realize how meaningless those followers are without activity. They are missing the point of Instagram.
Instagram's algorithm is known to prioritize posts with interactions such as Instagram likes, comments, shares, and views. If your "followers" are not active (or real) the algorithm will not give your posts any weight.
Without further ado, here are some hacks to help your Instagram grow faster.
- Use Instagram Stories
Instagram Stories stay visible to Instagrammers for 24 hours, which makes them a useful resource for getting effective exposure for growth. Instagram released a study that stated over 500 million users watch Instagram Stories every day. Did you know that is about half of the platform's user base?
Some things to consider when using Instagram Stories include:
- Use fun stickers
- Host a poll
- Host a contest or giveaway
- Host a Q&A
- Share quizzes
These are some things that will attract engagement not only from your followers, but also their friends and followers. The opportunity to grow your Instagram for free is big with this resource. Make sure all your content for Instagram Stories is relevant to your niche and helpful to your followers.
2. Try IGTV or Reels
Instagram keeps evolving and growing its resources for visual content all the time. To compete with TikTok, they now have Reels which offers the same creativity as TikTok's video format.
IGTV and live streams come with push notifications so that people who have liked your page will know when you create a new video. Using these Instagram features gives you a higher chance of being featured on the Discover page which will boost and expand your account for new potential followers.
Another advantage of IGTV is that they stay on your channel unless you remove them unlike the 24-hour concept for Instagram Stories.
3. Create Outstanding Content
The key to Instagram success is high-quality content. It is wise to invest in a good camera or use your smartphone camera if it features high megapixels. You might be surprised at how some businesses overlook something this simple and obvious. Do not be that business.
Quality content is one factor to Instagram growth, but you also must have unique content. Content that shows your personality and relates to Instagrammers at the personal level should be your goal.
If you are not using Instagram to build relationships, you are not using it as it is intended to work. Your content should be relatable to your audience, uniquely you, and be informative, fun, exciting, interesting, educational, and/or interactive.
4. Try Looking at Your Activities on Instagram
If you use Instagram regularly, you have engaged with others on the platform. Go look at what you have naturally engaged with and what activities you are participating in on Instagram to learn more about what kind of posts your own audience will like.
What kinds of posts have you liked, commented on, and shared recently? Once you look that over, do a little self-reflecting to help you apply what you have learned from your own interactions.
Now, brainstorm ways that will make you stand out from the crowd. Consider your competitors, influencers, your own customer persona, and your activity to analyze and brainstorm what is next for your marketing strategy. Give your followers and other Instagrammers reasons to follow you and to engage with your content.
Final Thoughts
Some other things you can do to grow your Instagram audience faster is to encourage user-generated content, user/brand/influencer tagging, use proper hashtags, use cross-promotion with YouTube (News - Alert) and other social media, work with micro-influencers, and be sure to define your customer persona.
Using these tips will help you grow your Instagram faster and stronger. It takes engagement from you and engagement from active and real Instagram followers to build and grow on Instagram and other social media channels.
If you are somehow not growing as you wish and you want to boost your growth even faster, give Growthoid a try. This service has a great reputation for effectively helping your grow your followers and engagement. Once you get want you need, you can do the rest on your own or outsource the mundane tasks.
