AI, once limited to R&D labs and large enterprise, is now becoming an attainable element for all the industrial segments. It’s potential to empower marketing and sales teams is driving more revenue than ever before. A report by Harvard Business Review states that firms using artificial intelligence tool were able to increase leads by 50 percent, reduce call time up to 70 percent, and achieve cost cuts of 40 to 60 percent.
But the crucial facet of AI is how to apply it to support distinct knowledge workers, lift their throughput and nourish them with the real-time data advancing the key business intents. The broader assent of AI does not by default boost the potency or return. The companies must always keep an eye on the areas where AI can help them to grow productivity. If you want to hasten your business growth and receive supreme gain from AI, here are five ways.
No More Distractions
Employees need a free stretch of time to work productively or tackle a problem in a short span. But sadly, the distractions in the form of emails, texts, and notifications keep coming costing firms millions. Labor Productivity Statistics reveals that workers on average receive 56 interruptions per day resulting in the 2-3 hours of mental recall. Reducing these diversions through training and change of workplace policy is said to enhance productivity by more than 70%.
There are distinct AI tools explicitly designed to manage, detect, as well as address the distractions affecting the industry. They draw insights from communication-related data to highlight the occurrence of disturbances. Later, bars the domains from which they receive unwanted external noise to make sure every minute is a valuable one for the firms. With this data, teams can quickly address their unproductive habit to the betterment of workplace productivity and reach the full potential.
Reduced Mobile Workplace Chaos
Increase of mobile workplace has built chaos in the office environment. Businesses commonly provide dedicated tools and devices to the employees working remotely. But most of those tools fail to keep them engaged or prolific throughout the project. For instance, if you ask an employee to make a call to an important client in the last minute, it creates a stressful situation as he/she may not have all the required data in hand. It’s unlikely for them to quickly trace past emails and files linked to the topic of the call. But, a right AI tool can create wonder in such times. It can promptly parse the script, search for relevant information and offer you the data in real-time.
So, instead of hooking workers up with internet, web access, and emails, the companies must also focus on AI tools that foster engagement and collaboration from any spot or time.
Better Information Flow
Workers usually struggle with reports and contents dispersed in various places across their organization. McKinsey Global Institute (MGI) report finds that nearly 20 percent of the workers spend their time looking for information. Also, almost half of them are unsure if it is the most recent version. AI and machine learning proficiencies will help in this scenario by shifting the onus away from workers manually filtering the plenty of content. It can probe the data and provide rational aid proactively, thus saving your time from classifying or prioritizing the task.
John Duff, senior marketing manager, at Thomson Data says, “The profuse volume of data produced daily is a nightmare for the industry. Using the advanced AI tools in the business operation helps the workers to do data-oriented tasks quickly — such as feeding the data, balancing workflows, handling the data precision, ranking tasks based on urgency, and ultimately making their lives easier in this digital age.”
Productive Sessions
Meetings consume most of the time of the employees. Verizon Conferencing commissioned the ‘Meetings in America’ study to get a better perception of meeting trends in the U.S. It states that professionals attend more than 60 meetings in a month, and more than half of it is a waste of time. Sadly, firms spend an excessive amount of money on those unproductive meetings. Besides, the time to find the relevant files associated with each session takes additional hours every day.
Although AI cannot replace the meetings or its uses altogether, it can make such gatherings more fruitful. With the profound knowledge of ties with entities and data, it can identify other necessary information. It includes the details of other stakeholders whose presence matters in the meeting, or collaboration with members of past meetings.
Bottom Line
Companies always look towards technology to find new ways to upsurge return. Artificial intelligence is one such field that lets businesses to gain immense value. Through automation, decision making, data collection, cybersecurity, and various other benefits, it can drastically boost the profitability of the business. It helps the employees to free up valuable time and also gives firms a projection of future opportunities to act on. With a lot of traits that could help firms of all sizes, soon AI may occupy the entire market segment. So, why late? Embrace this transformative technology in your business now and stay ahead of the game.
Author Bio:
Clara Beck is a passionate marketer based in Plano, Texas. She writes about technological innovations in the B2B industries. She covers topics like entrepreneurship, marketing, and startups that helps businesses to grow into the next level.
