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March 02, 2017

Boost Your Business with Blogger Outreach

If you’re a blogger and you haven’t heard of blogger outreach, you need to take notice. It’s one of the easiest, least expensive (free!) and most effective marketing strategies for bloggers.

When it comes to blogging, establishing a following and a reputation are key. Without those things, you’ll never stand out from the crowd and make your mark. Failure to do that will keep you from being the blogging success you dream of being.



Whether you want to establish a new brand, let people know about a new product, share your company’s message, or get feedback, blogger outreach can help. Online communities of bloggers are very powerful influencers, and outreach efforts can help you to harness that influence for your benefit.

Still not convinced? Here are some great reasons to explore the world of blogger outreach with the help of companies such as Globex Outreach - A Blogger Outreach & Links Building Agency.

Increase your following

When you work hard on your blog, you want people to read it, right? Otherwise, what’s the point of putting in all that time and energy? Blogger outreach can help you to acquire more followers because when a trusted, established blogger mentions you and effectively endorses you, you gain instant credibility and people will visit your site to find out more. If your content is good enough and compelling enough, those visitors will follow you.

Advocacy for your brand

The Internet is saturated with consumer choices in just about every niche imaginable. How do you get potential customers to trust your brand, which may be a brand they’ve never heard of, over bigger, more established brands? It can be a difficult hill to climb, but having the help of a network of influential bloggers in your corner can really help. Consumers can be easily influenced by companies they trust, so if a blogger is recommending a brand, that blog’s followers are very likely to at least investigate the brand further.

The all-important backlinks

Good-quality backlinks can be the bread-and-butter of your blog’s success. Why? Because the more good backlinks you can get, the more attention you’ll get from Google (News - Alert). What constitutes a good backlink? Basically, the higher the ranking of the blog on which your backlink appears, the more weight the link will carry with Google.

New content

It’s been said so many times that content is king. The trouble is, it’s very time consuming and takes a lot of effort to create a lot of content. Blog outreach can help because it allows your product/service to be mentioned on someone else’s blog, in content that they have created (not you). This helps you to get the benefit of being noticed without having to constantly create new content.

It’s easy to see, then, that there are lots of good reasons why blogger outreach is so important to the success of any blog. 




Edited by Alicia Young
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