Getting the data you need hasn’t been an issue for sometime now, and when it comes to healthcare and healthier living there is no exception. With machine to machine (M2M) technologies, also known as the “Internet of Things,” constantly communicating and producing data that can be pooled for a variety of real world applications in vertical markets, there is no reason to be using a “lack of information” as an excuse anymore. In fact, the exact opposite is the real hindrance: there is enough information to make even a diligent health consumer go wall eyed. In fact, the secret to success comes in solutions that are as accessible as they are engaging.

Eliza Corporation, making good on its commitment to social engagement, is now offering an eponymous solution to cut through all of the data noise that seems to be keeping users from adopting similar health engagement management platforms. Eliza allows providers to keep patients engaged from afar with secure rich media. Anyone who has tried to improve their health, whether it be through a workout routine, jogging schedule, or more conscious diet will know that success isn’t about the plan as much as it is about the execution, and the ability to do just that lies in being constantly engaged.

The Founder of Eliza Corporation, Alexandra Drane said in a statement, “The real science behind health engagement lies in the Behavioral Intelligence that helps break through the noise to engage with people in personalized ways -- inspiring and beguiling them to act in their own time and on their own terms."

This is why Eliza integrates a wide variety of communication channels. By leveraging e-mail, text messaging, and personalized automated phone calls, the health app becomes a digital personal trainer whose only concern is your attitude towards health. It’s called the “surround-sound” approach to behavioral intelligence, and it makes sense. After all, communication channels are proving to catch on in older generations, who are a target market for this kind of mHealth solution.

In the end, Eliza Corporation has come out of over a decade of conversations with consumers who crave healthier and happier lives and leveraged modern analytics and communications to keep people engaged in health, with hopes of building good habits through preferred methods of interaction that can be as varied as the user.