Google (News - Alert) has become such a popular source of information that users have begun to use its name as a verb in phrases like, “Just Google it,” or “Is it Google-ble?” In fact, Google is the world’s top search engine, leading more than half of the global market.
To continue its world dominance, its Google+ platform has just become even more embedded and synchronized into users’ daily Internet activities. Now, users will be able to use their accounts when signing into websites and applications instead of creating an entire new account, essentially threading Google even deeper into the overall layer of the Internet.
Google+ allows users to sign in and connect with other Google users, where they can then follow each other’s interests, message each other, upload pictures and share their profiles.
Instead of sharing a news story or discovery on the Internet through social media, Google users can simply add it to their communities. Depending on which websites and application allow Google+, users can now use their accounts as a social media platform to share similar information as Facebook (News - Alert) and Twitter, which Google competes with.
Image via CNET
Already incorporating this new feature into its application is Fitbit, the personal fitness tracker and program, along with TheFancy.com, Flixster.com, the U.K.’s Guardian and USA Today. According to Michael Silverman, co-founder of TheFancy.com, Google+ is a "better" way to sign into his company's site because "you don't have to create a whole new username and password, you just click the button and you're ready to go."
To eliminate the issue of spam, apps and websites, users will be able to post automatically to a page that can be viewed by somebody visiting a user’s Google+ profile, who can then click on the icon if they want to visit the website or app.
Once again, Google has redefined itself to not only balance with other search engines, but the entire digital world as well. By making it easier to sign into websites without the hassle of filling out a new account form and engage with a social media type platform, a user’s ability to surf the Web has been completely enhanced and transformed.
Edited by Rachel Ramsey