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February 04, 2013

Memes Steal the Show at Super Bowl

By Carlos Olivera, TMCnet Content Producer

Memes Steal the Show at Super Bowl

Back in January 2009, Aretha Franklin stepped up to the podium at president Barack Obama’s inauguration to sing “My Country ‘Tis Of Thee” in a large bowtie hat and thus started one of the greatest internet revolutions: the Meme.  

A meme is defined as "an idea, behavior or style that spreads from person to person within a culture.” In a simplified definition, a meme is attaching a word or saying to a picture or video that doesn’t necessarily make sense but is funny, and it spreading it like wildfire on social media sites. There were plenty of storylines tied to the Super Bowl that made for some pretty good Memes,so let’s get right into them. 



Image via Imgur

Aside from the actual outcome of the game, the main storyline was undoubtedly the 34 minute delay due to a power outage inside the Mercedes Benz Superdome. Due to unforeseen circumstances, the lights somehow went out just a minute and a half into the second half, causing a long delay while the lights warmed back up. There were plenty of hilarious memes and Tweets during the delay, some definitely not appropriate for a workplace. 

Image via Mashable

One of the major storylines heading into the game was the fact that John and Jim Harbaugh would become the first set of brothers to face off against each other in the big game. This meme pokes fun at the fact that at some point in time, the big brother (John in this case) will inevitably drop the “you’re adopted” line to his little brother.  The Harbaughs brothers did countless interviews talking about how it was a family affair heading into the big game. 






Image via Mashable

This second meme once again shows the brothers together but in this case shows the “tattle tale” side of a rampant sibling rivalry. 


Image via mlbmemes

This last, and personally my favorite meme plays off of last spring’s viral Internet star referred to as “Sweet Brown”. For those of you who aren’t familiar with Sweet Brown, she was a victim in an apartment fire last spring and became a YouTube (News - Alert) star when during her interview she told the reporter she had bronchitis and ran out of her apartment without grabbing shoes because “Ain’t Nobody Got Time For That.” Brown's original report was remixed with an auto tune beat and has nearly 18 million views on YouTube.

For those familiar with Sweet Brown, this should be one of the more popular memes, but it’s not entirely accurate, as Forbes recent report states that this Super Bowl was the most watched Super Bowl in history, with a 48.1 percent rating, surpassing last year’s game between the New York Giants and New England Patriots.




Edited by Ashley Caputo
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