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December 19, 2012

Internet of Things Proves Opportunity for Intelligent Device Manufacturers

By Tabitha Naylor, Contributing Writer

To allow endpoints to generate and share data, the “Internet of Things” is a phrase used to describe how the Internet will link traditional smart devices, and a wide range of additional physical assets. An IP address and communication capability will be included in nearly every product.

Networking and telecommunications devices, along with industrial equipment such as buildings, medical devices, test and measurement systems, construction equipment, and oil and gas machinery, will link to other devices and services via the Web.

Gartner forecasts that by 2020, there will be more than 30 billion permanently connected devices, and by that time, intermittently connected devices will be more than 200 billion. The enabling technologies that can help intelligent device manufacturers make their products ready to leverage an all pervasive Internet environment are embedding licensing and entitlement management software.

Without having to manufacture multiple models, embedded licensing and entitlement software offer capabilities that allow manufacturers to personalize offerings. To meet the demands of a highly competitive and connected marketplace, there are sophisticated embedded licensing and entitlement management solutions available in the market, that are enabling intelligent device manufacturers to tailor their approach to product development and business.

Manufacturers will also need to think through the layers of management and support associated with this new model, especially when selling to other businesses, as they make the transition to embedded software and connected devices.

But the connected systems to an IT operations management center, which can then be used to gather, filter, analyze and respond to the data from the new system, will need to be linked along with other infrastructure changes.

No matter how these strategies are implemented by individual device manufacturers, there is no doubt that the ‘Internet of Things’ and ‘Machine-to-Machine’ connectivity enabled through embedded software, licensing and entitlements represent a permanent transformation impacting every vertical industry.

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Edited by Braden Becker
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