It seems that everybody has been talking about eBay (News - Alert) lately, so this must mean that eBay’s strategy to publicize every step of the company’s makeover from its cleaner logo to its more mobile-friendly PayPal service is paying off.
Earlier this week, reports circulated over how one of eBay’s new strategies is to emulate Amazon’s highly successful method of personalizing the individual’s shopping experience. Now, eBay is alluding to Pinterest as a means of displaying its products in a more dynamic fashion.
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According to the Huffington Post, “The most notable change comes in the form of the ‘eBay Feed,’ a personalized page of items you might be interested in, arranged in the Pinterest, pinboard-style of image tiles.”
But what will really get the revenue flowing, is eBay’s overall streamlined operation –that with the assistance of the revamped PayPal (News - Alert) service— will allow the consumer to shop and then checkout their product at record-breaking speeds.
Because the prices are unbeatable, why would anybody want to go through the hassle of shopping at Wal-Mart where you can expect parking lot wars, crowds of people with overloaded shopping carts, and long, agonizing waits in the check-out line? Perhaps to get your stuff the same day?
But even that is all about to change. eBay is taking a cue from other Internet giants by dabbling in the idea of same-day delivery service. There has already been speculation that Google is developing same-day delivery service, and will perhaps deploy its newly licensed fleet of self-driving cars to do the work. Even Wal-Mart and Amazon are now testing these services in a mad dash to be the first to have it available before the holiday season. It looks as though holiday shopping might become less of a nightmare thanks to these highly competitive retailers.
Edited by Brooke Neuman