Businesses have long known the power that a proper suite of information technology tools can provide. Earlier this week, Windstream (News - Alert) unveiled what it called the Windstream Professional Bundle, a set of powerful tools specifically geared for the small business, designed to power a full yet somewhat limited technology suite.
The Windstream Professional Bundle offers Internet access and phone service, as well as around-the-clock computer repair and replacing of broken parts.
It also incorporates Internet security to protect the hardware that operates on Windstream's Internet access, online backup services to help protect valuable data, a customized website with address submission to multiple directories and GPS navigation centers, and an hour of Web design services a month all at one price, paid monthly.
If the Windstream Professional Bundle doesn't satisfy, however, Windstream does have several other bundles available to offer that may more closely approximate what the business needs. They have voice bundles, voice and Internet bundles and more.
Don Perkins, Windstream's Vice President of Business Marketing, described the reasoning behind the launch of the new package by citing a need among small businesses. They often don't have their own IT departments, and in some cases, are outright unaware of the potential value that an up-to-date suite of IT products can offer.
What Windstream's Professional Bundle sets out to do, according to Perkins, is put those tools that would be most useful to small businesses in their hands at one low price per month, equipping them with the tools they need at a price they can readily afford.
Indeed, giving small businesses that extra technological edge is a smart idea, and will likely do brisk business on Windstream's behalf. Though many small businesses already understand the value of technology in their operations, even these can find some advantage in a pre-packaged bundle of services they would use already. Pricing may be an issue, but as long as Windstream keeps it competitive, all those extras that they're throwing in should make them an attractive option over their various competitors in the field.
Whether or not this is the right program for an individual small business may be contingent on the company, but it should be a nice jumping-off point in a bid to find a way to get that little extra punch.
Want to learn more about the latest in communications and technology? Then be sure to attend ITEXPO West 2012, taking place Oct. 2-5, in Austin, TX. ITEXPO (News - Alert) offers an educational program to help corporate decision makers select the right IP-based voice, video, fax and unified communications solutions to improve their operations. It's also where service providers learn how to profitably roll out the services their subscribers are clamoring for – and where resellers can learn about new growth opportunities. For more information on registering for ITEXPO click here.
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Edited by Braden Becker