[May 24, 2018] |
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M17 Entertainment and Avex Partner to Discover Japan's Next Generation Star
M17 Entertainment Limited ("M17 Entertainment"), operator of the largest
live streaming platform for developed Asian markets, and Avex Inc.,
Japan's leading entertainment production company, have announced a
partnership to audition and find Japan's next generation star.
This press release features multimedia. View the full release here:
https://www.businesswire.com/news/home/20180524006000/en/
DJ KOO (Photo: Business Wire)
M17 Entertainment's live streaming platform 17 Live will hold a
competition from May 27 to June 23 to discover top talent on the
platform. The top streamer, or "Liver," in Japan will win a special
scholarship to attend the Avex Artist Academy, which serves as a key
training ground and center for discovering and developing new artists in
Jpan. The competition winner will have free access to top rated vocal
and dance lessons provided by Avex Artist Academy advisors and artists,
compete in skills competitions and will perform in a future Avex event.
In a press event to announce the competition, Livers "Shipitan" and
"Rio" from 17 Live appeared alongside celebrity guest DJ KOO, leader of
Japanese pop group TRF. During the event, DJ KOO conducted a live
streaming chat with his fans and showed off his DJ skills. DJ KOO also
viewed and participated in live stream sessions with Shipitan and Rio
and commented on the interaction offered by the live streaming format:
"I love how each Liver would react to my likes and comments. I found the
interaction and platform so addicting. Live streaming allows us to
engage directly with fans and let our real selves out."
About M17 Entertainment Limited
M17 Entertainment's mission is to empower artists. M17
Entertainment's interactive entertainment platform includes 17 Media,
the largest live streaming platform by revenue in Developed Asia with a
market share of 19.2% in the first quarter of 2018, according to Frost &
Sullivan. 17 Media seeks to bring its users closer to their favorite
artists by enabling users to interact and socialize with artists
directly from their mobile devices. Launched in Taiwan in July 2015, 17
Media had 33.3 million registered users as of March 31, 2018. M17
Entertainment also operates Paktor, which was launched in Singapore in
2013, and Goodnight, which are its main dating applications. M17
Entertainment is a tech-enabled entertainment company led by veteran
media and entertainment executives. Its co-founders and core management
team have over 20 years of combined experience managing top artists and
producing high quality music and video content in Asia, as well as
operating social and interactive entertainment platforms in Asia and
globally.
View source version on businesswire.com: https://www.businesswire.com/news/home/20180524006000/en/
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