[June 29, 2016] |
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Amazon Announces Exclusive Pricing Only for Prime Members on Newly Released, Unlocked Android Phones-Up to 50% Off the Full Retail Price, Starting at $49.99
(NASDAQ: AMZN)-Amazon Prime members can now take advantage of exclusive
pricing-up to 50% off the full retail price-on a selection of newly
released, fully featured, unlocked Android smartphones. The all-new BLU
R1 HD is only $49.99 ($50.00 off its retail price of $99.99) and the new
fourth-generation Motorola Moto G is $149.99 ($50.00 off its retail
price of $199.99). Each phone is offered unlocked, with no
commitment to a contract, giving Prime members the flexibility to switch
between wireless carriers and service options to best fit their needs.
The newly launched BLU R1 HD and Moto G are available for pre-order
starting today at www.amazon.com/prime-exclusive-phones.
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Prime Exclusive Moto G and BLU R1 HD (Photo: Business Wire)
The breakthrough pricing on unlocked smartphones is supported by
personalized offers and ads, including deals and product
recommendations, displayed on the phone's lockscreen. When a customer
sees an offer, they can tap to learn more about it or simply unlock
their phone to dismiss.
"Customers love the freedom of unlocked phones-it's the fastest growing
category within cell phones on Amazon.com (News - Alert)-so we set out to find a way to
make them even more affordable for our Prime members," said Laura
Orvidas, Vice President, Consumer Electronics, Amazon.com. "We currently
offer low prices supported by lockscreen offers and ads on our Fire
tablets and Kindle e-readers, and they've been a hit-in fact, the vast
majority of customers choose the lower-priced option. Now we're lowering
prices in a similar way on new, unlocked smartphones, working with two
of our best-selling brands, BLU and Motorola."
The BLU R1 HD and Moto G feature Android 6.0 Marshmallow with Google (News - Alert)
Mobile Servics, including Google Maps, Gmail, YouTube, and Google Play.
A single sign-on experience provides Prime members easy access to their
Prime benefits through the most popular Amazon apps, including tens of
thousands of movies and TV episodes with Prime Video, over one million
songs and playlists with Prime Music, unlimited photo storage and backup
with Prime Photos, one free pre-released book a month with Kindle First,
FREE two-day shipping on millions of items, and more. Customers also get
access to thousands of apps, games and in-app items that are 100% free
with Amazon Underground, and can shop a personalized selection of
Amazon's daily deals right from a new home screen widget.
BLU R1 HD: At $49.99, the BLU R1 HD is the only unlocked
smartphone under $100 featuring a vivid HD display with a brightness
rating of 420 nits, and a wide-angle 5MP selfie camera with LED flash.
The beautiful 5" HD curved Gorilla Glass display and aluminum metal
enclosure incorporate the highest grade material resulting in a stunning
look and feel. Featuring a 1.3 GHz quad-core processor, fast 4G LTE
speed, and an 8MP rear-facing camera, the BLU R1 HD is available with 1
GB RAM (News - Alert) and 8 GB of internal storage or 2 GB RAM and 16 GB of internal
storage-both have microSD card support for up to 64 GB of additional
storage. The BLU R1 HD is compatible with GSM carriers, including AT&T
and T-Mobile (News - Alert).
"The BLU R1 HD is the perfect choice for customers who want a high
quality experience in a brand new, unlocked smartphone," said Samuel
Ohev-Zion, CEO of BLU Products, Inc. "Only with Amazon could we bundle
this much value in a smartphone for only $49.99-it's an incredible
offer."
Moto G: The fourth-generation Moto G is the latest premium
phone from Motorola and the thinnest Moto G yet. Compatible with all
major CDMA and GSM carriers, including AT&T, Sprint, T-Mobile and
Verizon (News - Alert). It boasts a 5.5" full HD display, a Qualcomm Snapdragon 617
chipset with an octa-core processor at up to 1.5 GHz, 2 GB RAM, and 4G
LTE speeds. In addition, the Moto G features a 13MP camera with dual LED
flash, and a 3000 mAh battery with TurboPower charging giving you up to
6 hours of power in just 15 minutes of charging. Available with 16 GB or
32 GB of internal storage, plus microSD card support for up to 128 GB of
additional storage.
"We're thrilled to work with Amazon to offer customers the best of all
worlds with the new Moto G," said Jeff Miller, Corporate Vice President,
North America Sales. "When considering the purchase of an unlocked
smartphone, customers want the technology and features they really care
about, and at a great price."
Customers can pre-order the BLU R1 HD and the Moto G starting today,
with both phones available starting July 12th. Visit www.amazon.com/prime-exclusive-phones
for additional information and details about the Prime-exclusive offer.
The BLU R1 HD and Moto G without offers and ads are also available on
Amazon to Prime and non-Prime members, at full retail price. For more
details about the BLU R1 HD, visit www.amazon.com/dp/B01F9N5QX1,
and for the Moto G visit www.amazon.com/dp/B01EZC9WC0.
About Amazon
Amazon is guided by four principles: customer obsession rather than
competitor focus, passion for invention, commitment to operational
excellence, and long-term thinking. Customer reviews, 1-Click shopping,
personalized recommendations, Prime, Fulfillment by Amazon, AWS, Kindle
Direct Publishing, Kindle, Fire tablets, Fire TV, Amazon Echo, and Alexa
are some of the products and services pioneered by Amazon. For more
information, visit www.amazon.com/about.
View source version on businesswire.com: http://www.businesswire.com/news/home/20160629005733/en/
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