[May 27, 2016] |
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South Africa B2C E-Commerce Market 2016 - Research and Markets
Research and Markets has announced the addition of the "South
Africa B2C E-Commerce Market 2016" report to their offering.
South Africa is one of the largest B2C E-Commerce markets in Africa and
also among the regional leaders in Internet and mobile phone
penetration, this new report shows. While only about half of South
Africa's population has Internet access and just one third of Internet
users made purchases online in 2015, the demand for online shopping
services is growing. The share of Internet users who plan to make
purchases online is nearly twice as high as the share of those who
already buy over the Internet. In 2016, B2C E-Commerce sales in South
Africa are predicted by multiple sources to grow at a double-digit rate
and break the threshold of 1% of total retail sales.
Faster and more flexible delivery are cited among the top five factors
that could help drive Internet retailing in South Africa still further.
The lack of trust in delivery is reflected in the ranking of the product
categories most purchased by online shoppers in South Africa in 2015, as
cited in this report. This ranking is topped by digital and small item
purchases, suchas ticket reservations and books. Payment safety is
another online shoppers' concern, as safer payment is desired by
two-thirds of them.
Some of South Africa's prominent E-Commerce companies include online
mass merchant and marketplace Takealot.com, which joined forces with
another online retailer, Kalahari.com in 2015. Specialist online
retailers, such as consumer electronics merchant Makro and clothing
merchant Zando are also among the leaders. Moreover, foreign E-Commerce
platforms such as Amazon.com (News - Alert), Ebay.com and Alibaba.com are among popular
destinations for South Africa's Internet users, indicating further
potential for the cross-border online shopping trend.
Key Questions Answered
- What is the market size of B2C E-Commerce in South Africa and what
growth is expected in the next five years?
- Which are the main drivers and challenges to online retail development
in South Africa?
- Which important trends have emerged in South Africa's Internet
retailing?
- What do online shoppers in South Africa buy and how do their pay for
their purchases?
- Who are the E-Commerce market leaders in this country?
Key Topics Covered:
1. Management Summary
2. Overview and International Comparisons
3. Trends
4. Sales and Shares
5. Users and Shoppers
6. Products
7. Payment
8. Delivery
9. Players
Companies Mentioned
- Alibaba.com
- Amazon.com
- Bidorbuy.co.za
- eBay.com
- Goldman Sachs
- Kalahari.com
- MTN (News - Alert)
- Makro
- Naspers
- PriceCheck
- Silvertree Internet Holdings
- Takealot.com
- Woolworths
- Zando
For more information visit http://www.researchandmarkets.com/research/sqs86c/south_africa_b2c
View source version on businesswire.com: http://www.businesswire.com/news/home/20160527005713/en/
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