[November 30, 2015] |
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New IDC Forecast Shows Total Digital Strategy Services Market Will Be a $97 Billion Worldwide Services Opportunity by 2019
In a newly published study, International Data Corporation (IDC)
forecasts that the proportion of "digital related" consulting
engagements will increase from about half of all business and IT
consulting engagements in 2013-2015 to approximately 80% of all
engagements in 2019, driving the total market for Digital Strategy
services to over $97 billion worldwide by 2019.
Digital Strategy consulting services play an essential role in
establishing the leadership and vision, the goals, the business
architecture and organizational model, talent requirements, and data and
technology priorities necessary to execute successful digital enterprise
initiatives. Digital Strategy services align the adoption of social,
mobile, analytics, next generation security, Internet of Things (IoT),
and cloud technologies with measurable business value outcomes.
"As digitization alters the nature of business, competition, supply and
servicing operations, a growing number of organizations of all sizes and
maturities will adopt elements of a digital strategy to create and/or
maintain a brand, product, and operational advantage. As more firms
adopt digital strategies, consulting engagements must contain a larger
digital strategy services capability," said Michael
Versace, ResearchDirector, Digital Strategy research at IDC (News - Alert).
Some specific areas that are impacting demand for digital strategic
services are:
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Agility and growth as fuel for Digital Strategies
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Technologies and data becoming strategic business assets
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Digital talent
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Slowing pace of IT productivity
"A big question in the digital strategy consulting services market is
around business risk taking: Is now the time to execute more innovative
business methods or operational 'experiments'? Or to expand and
diversify digital services, offerings, and technical capabilities, as
well as client demographics? The question remains one of how best to
hedge against fluctuations in demand, execution risk, the broadening
capability of digital pure plays, and the digital aspirations of
traditional IT consulting and systems integrators," said Versace.
The study, Worldwide
and US Digital Strategy Services Forecast (IDC #US40585515)
provides the first forecast of Digital Strategy Services through an
analysis of the worldwide and U.S. Business Consulting, IT Consulting,
Custom Applications design, Risk Advisory, and Digital Agency markets.
About IDC
International Data Corporation (IDC) is the premier global provider of
market intelligence, advisory services, and events for the information
technology, telecommunications, and consumer technology markets. With
more than 1,100 analysts worldwide, IDC offers global, regional, and
local expertise on technology and industry opportunities and trends in
over 110 countries. IDC's analysis and insight helps IT professionals,
business executives, and the investment community to make fact-based
technology decisions and to achieve their key business objectives.
Founded in 1964, IDC is a subsidiary of IDG,
the world's leading technology media, research, and events company. To
learn more about IDC, please visit www.idc.com.
Follow IDC on Twitter (News - Alert) at @IDC.
All product and company names may be trademarks or registered trademarks
of their respective holders.
View source version on businesswire.com: http://www.businesswire.com/news/home/20151130005318/en/
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