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| [November 25, 2015] |
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Raising RMB 1.5 Billion in Series C Funding Round, Wepiao Becomes the Fastest Growing "Unicorn" Company in Chinese History
Recently, Wepiao, a mobile ticketing platform founded by Weying (WECHAT
Movie Tickets), announced the completion of Series C funding round,
raising RMB 1.5 billion. The leading investor of this funding round was
Beijing Cultural Assets Chinese Anci Films & Television Fund, other
investors included CITICS Prosperity Fund, GGV Capital, Southern
Capital, Gopher Asset of Noah Private Wealth Management, New Hope Group,
etc.; Original shareholders Tencent, Wanda and INLY re-upped.
Positioned as a marketing and distribution platform of films, shows,
sports and other pan-entertainment based on mobile social networks,
Wepiao covered more than 4,500 cinemas and 90% of moviegoers, and
entered more than 1,200 theaters, stadiums and exhibition pavilions
within one year and a half, by continuously connecting scenes and
contents.
/p>
In the film market, through IP development, investment & production,
mobile marketing, Internet distribution and other methods, Wepiao has
been deeply involved in the whole industry chain. With big data of
entertainment consumers, Wepiao accurately understood users'
requirements, and produced films more popular in the market. In the
aspect of shows and sports, Wepiao has also become an important
"connector" between the industry and consumers. It has organized many
mainstream Chinese music festivals, and exclusively launched or jointly
promoted significant projects, such as itinerant exhibitions of some
super IPs in China, and also cooperated profoundly with Window on Sports
in the fields of marketing, ticketing and so on.
Today, the fund raised by Weying Capital under Weying has exceeded RMB 3
billion, and Weying-Noah Cultural Industry Fund cofounded by Weying and
Noah Private Wealth Management is worth RMB 2 billion. Weying Capital
will invest in projects in three pan-entertainment areas of films, shows
& exhibitions, and sports, as well as make equity investment in the
whole industry chain of original content, production, distribution,
marketing, and venues, intensively exploring the cultural industry.
View source version on businesswire.com: http://www.businesswire.com/news/home/20151124006410/en/
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