[August 04, 2015] |
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New Vision7 Agency Camp Playa Launches in Los Angeles
Vision7 International, the Canadian-headquartered marketing
communications company, has launched Camp Playa, a new agency in Los
Angeles.
This Smart News Release features multimedia. View the full release here:
http://www.businesswire.com/news/home/20150804006928/en/
Camp Playa builds on the client base of the former agency DARE Digital,
Los Angeles.
"Camp Playa is a new fully integrated communications agency that is an
evolution of DARE, whose culture and heritage could be best described as
highly creative, nimble and strongly oriented towards digital and mobile
solutions," says Clint Schaff, Vice-President and General Manager.
"We set up Camp Playa to be a very different sort of agency, reflective
of our fierce belief that there's a better way to connect brands to the
people they serv. In this age of radical brand transparency and
accountability, we exist to create work that doesn't pollute and that
treats people with the empathy and respect they deserve. We achieve this
by having a nimble and collaborative approach, thoughtful digital
insights, compelling creative and strategic partnerships," says Schaff.
Camp Playa focuses on delivering business results for clients in a
variety of industries, with specialty focus on challenger brands within
the consumer packaged goods and food and beverage industry verticals.
Camp Playa is also able to look beyond geography to build innovative
solutions around client needs, as part of The Camps Collective, a newly
launched division of Vision7 International, that also includes leading
agencies Camp Pacific in Vancouver and Camp Jefferson in Toronto.
DARE continues as an agency brand based in London, UK, but is no longer
part of the Vision7 International network. DARE was spun off as a
stand-alone brand following the sale of the North American assets of
Vision7 to BlueFocus International late last year.
About Vision7 International
Vision 7 International is a fully integrated marketing communications
company that serves various well-known brands in North America and
worldwide. Vision 7 International has four operating divisions: Cossette
Communications; Vision 7 Media; Citizen Relations PR; and The Camps
Collective. Cossette is a leading marketing communications agency in
Canada with offices in Quebec City, Montreal, Toronto, Vancouver,
Halifax and Chicago. Vision7 Media is Canada's largest independent media
planning and buying group, operating primarily under the Cossette Media
and Jungle Media brands; Citizen Relations is a leading public relations
company with an international presence (US, Canada, UK and Asia) and
multiple global partnerships; The Camps Collective is a digital-based
agency group that focuses on advertising, digital marketing, Internet
communications and social media.
View source version on businesswire.com: http://www.businesswire.com/news/home/20150804006928/en/
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