To enable communications service providers to meet their ever-changing needs in the new decade, Oracle
demonstrated its leadership and vision at Mobile World Congress (News
) in Barcelona, Spain. Oracle leads in communications globally with almost 100 of the world’s top communications companies using Oracle applications and technology.
Some of the events that Oracle (News
) hosted at the Mobile World Congress 2010 were a talk by Dan Ford, vice president of product marketing at Oracle, during the session “Strategies for Growth: Compelling Customer Service.” The panel had discussed effective interventions and customer intimacy topics for operators in a Web 2.0 world.
Oracle Communications helps service providers to deliver futuristic convergent services, increase customer satisfaction and loyalty, and lower costs in the business and the network.
Ford mentioned that at the Mobile World Congress, the focus was on the infrastructure communications
service providers need to innovate and survive in the new decade. They had also showcased Oracle’s latest innovations and discussing some of the newest trends, such as mobile applications and service providers as retailers.
At the Oracle Pavilion in the Oracle-Sun booth Oracle had demonstrated several new innovations like Oracle’s Sun Netra 6000 Modular System with SPARC chip multi-threading blades, which is designed especially for communications service providers deploying Web 2.0 and several other media services in next-generation communications networks; Oracle Communications Order and Service Management 7.0, the main component of Oracle’s solution for rapid offer design and order delivery, which enables CSPs efficiently and in a very less time introduce new offers, capture and fulfill orders and provide visibility across the entire order lifecycle; a retail application suite designed to help CSPs improve and grow their phone store operations; and programs and technology updates for the Java Platform Micro Edition for Mobile Java.
With more than 9 million software developers around the globe, Java is one of the world’s most popular software platforms and is present on more than 800 million desktop computers and over seven billion Internet-connected devices.
Oracle Communications had also encouraged attendees to follow Oracle’s presence and insights from the show on its social networking sites LinkedIn, Twitter and Facebook (News
Calvin Azuri is a contributing editor for TMCnet. To read more of Calvin’s articles, please visit his columnist page.
Edited by Erin Harrison