Will Zune HD Take the Global Market by Storm?
While this reviewer, Donald Bell, referred to the Zune media player as now the prologue to the Zune story, he claimed to have had the same feelings when the iPod gave way to the iPhone (News - Alert).
Bell claims to be relieved, however, as Microsoft was certainly challenged in trying to market a portable media player based on sharing and social music features – the main reason there were not an overabundance of Zune users.
There could easily be an explosion in the population of registered Zune users with the inclusion of Zune services on Microsoft’s latest smartphone software. But, is the company facing a too little too late proposition?
Bell doesn’t see it that way and believes the shuffle of all the Windows Phone 7 Series announcements that the Zune’s music and video services will suddenly be available throughout the global market once the supported phones are available in time for the 2010 holidays bode well for the company.
One of the biggest challenges to date is the face that there was limited international exposure of the Zune Video Marketplace for the Xbox 360, Microsoft’s Zune software and music services are strictly confined to the United States.
Susan J. Campbell is a contributing editor for TMCnet and has also written for eastbiz.com. To read more of Susan’s articles, please visit her columnist page.
Edited by Stefania Viscusi